I recently had the pleasure of interviewing Tony Safoian CEO and president of SADA Systems for my Ultimate Guide to Partnering podcast about his journey to premier partnership status with Microsoft, Google and Facebook.

Tony has transformed a small, family owned business into one of the top IT consultancy and cloud services brokerage firms in the US, maintaining premier partnerships with two competing industry giants - Google and Microsoft.

Tony speaks to the journey from small and locally focused IT shop to premier national partnerships with both Google and Microsoft. In addition, SADA recently launched a new partnership with Facebook. I asked Tony how he runs competing practices and the steps he takes to minimize business conflict, while attaining and maintaining premier status.

Tony also shares his thoughts on the evolution and opportunity in the cloud and toward the end of the Podcast shares his thoughts on leadership, diversity, role models and values.

If you have not listened to the podcast, now is your chance by going to iTunes , Google Play, Player FM, other Android podcast players or by going to my website “Ultimate Guide to Partnering“. You can also review this podcast by going to iTunes and searching “Ultimate Guide to Partnering” and clicking on the album art and hitting the ratings tab. This helps others find the podcast.

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Vince Menzione