Today, I want to talk about a topic that is on the minds of many business owners during this time of year: growth. As we assess our metrics and year-end goals, it's important to adopt the right mindset to build a thriving business. In this episode, I'll share with you three mindset shifts that played a pivotal role in my journey to building a multi-six-figure business.

#1: Breaking Free from Tradition

When I started this business, the first mindset shift I needed to make was realising that I didn't have to follow the traditional path that had been laid out for me. Coming from a background in traditional legal practices, I was very familiar with the expectations in the field. However, I knew in my heart and soul that I wanted to create something different, something that aligned with my values and the needs of my clients.

It wasn't easy to challenge the norms and face resistance from colleagues who believed that my business model wouldn't be sustainable. But I had to overcome that negativity and trust my intuition. 

#2: Embracing Numbers Without Being Driven by Them

In my previous legal practice, the focus was solely on numbers: billable hours, recoveries, and performance based on spreadsheets. I had a block around numbers because I didn't want my business to resemble the traditional practices that solely valued monetary metrics.

However, I soon realised the importance of understanding and knowing my numbers to ensure a profitable and sustainable business. It took time and work to find a balance between knowing my metrics and not being driven solely by them. I wanted to utilise numbers as a tool to measure success without compromising my integrity and authenticity in serving my clients. 

Mindset Shift #3: Investing in Myself and My Business

Early on in my journey, I had reservations about investing in myself and my business. With uncertainty about where clients would come from and what revenue would look like, spending money felt risky. However, I soon realised that investing in myself and my business was crucial for growth and taking my business to the next level.

In traditional legal practice, investing in yourself or the business is often frowned upon. But in this new way of thinking, I recognised the value of building an authentic brand and presence. I invested in learning digital marketing, building an online presence, and creating a brand that aligned with my principles. By investing in myself, I was able to achieve significant growth in a short amount of time and continue to grow organically.

Reflecting on these mindset shifts, I recognise that each one required letting go of the stories and limitations imposed by traditional practice and societal views of success. It was about challenging the programming I had been subject to early in my career and shifting my perspective. Once I embraced these mindset shifts, everything changed. I gained confidence, found alignment, and experienced the liberating and empowering impact of running a business that reflects my true values.

LINKS:

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