How do you start a business with no experience and very little money? Would you be interested if someone says they have the formula or the perfect process to do it? Welcome to the first episode of Unleashing Greatness -- the podcast that will teach you the strategies and tools you need to run a successful business. This show is hosted by Bob Thompson, founder and CEO of Legion Transformation Center. 

Today, Bob shares what he did to bounce back from almost closing the door of his first gym to adding more locations and scaling over $20 million in sales over 5 years. He also launched other businesses using the same key ingredients. So get ready to learn the 3 secrets to success that are guaranteed to work for you if you do them consistently. 

“Imperfect action trumps no action.” 

- Bob Thompson

In This Episode:

0:00 Get ready to unleash the greatness within you

1:40 What's the worst that can happen (How Bob started his business)

4:17 Do you need experience and money to start a business?

6:30 The 1st Secret you must know (this is what helps you get people inside the doors)

7:20 The book that helped Bob land his first client and changed his view about business

9:30 The mentor who helped Bob get his business off the ground

11:15 How Bob went from 2 gym locations to 8 while building a brand along the way

13:21 Why to focus on direct response marketing

14:10 The Triangle Method that Bob uses to open gyms/brick and mortars

16:05 The 2nd Secret is the lifeblood of your business 

22:18 Crafting a specific offer that differentiates you from the competition

23:09 The 3rd Secret which will guarantee recurring revenue for your business

29:19 Don't be afraid to test and fail

Resources: 

• The Ultimate Sales Letter by Dan Kennedy

Connect with Bob:

• Instagram
• Facebook