A brand isn’t a logo.  A brand isn’t a company.  A brand isn’t a product.  A brand isn’t a tag line.



For information on these strategies, check out these Razor Branding Blogs:



3 Steps to Build Your Big Bold BrandWhen Going Negative Goes WrongUniversity asks Louisiana high school to stop using logoDon’t Play Chicken With Your Brand



And for everyday branding tips follow Jaci Russo on Twitter: @jacirusso

A brand isn’t a logo. A brand isn’t a company. A brand isn’t a product. A brand isn’t a tag line. For information on these strategies, check out these Razor Branding Blogs: 3 Steps to Build Your Big Bold BrandWhen Going Negative Goes WrongUniversity asks Louisiana high school to stop using logoDon’t Play Chicken With Your Brand And for everyday branding tips follow Jaci Russo on Twitter: @jacirusso

A brand isn’t a logo.&nbsp;&nbsp;A brand isn’t a company.&nbsp;&nbsp;A brand isn’t a product.&nbsp;&nbsp;A brand isn’t a tag line.



For information on these strategies, check out these Razor Branding Blogs:



3 Steps to Build Your Big Bold BrandWhen Going Negative Goes WrongUniversity asks Louisiana high school to stop using logoDon’t Play Chicken With Your Brand



And for everyday branding tips follow Jaci Russo on Twitter: @jacirusso

3 Steps to Build Your Big Bold Brand

The He Said, She Said, Razor Branding™ Podcast is hosted by Jaci and Michael Russo, covering topics like entrepreneurship, B2B marketing, messaging for your target audience, and of course, building your brand. Together, they provide branding insight, tips, and best practices from their combined 40+ years of experience. Special guests from various industries are welcomed to the podcast regularly to share their stories and how branding played a pivotal role in their success.

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3 Steps to Build Your Big Bold Brand

3 Steps to Build Your Big Bold Brand