Hey there, everybody. Today on the Know, Like & Trust Show, we are discussing the three steps to creating unique client-focused content. Of course, you already know that I am on a mission to get rid of the sleazy content, and this is one way we can do it. So let’s dive in together!

Topics discussed in this episode:

* Uncovering the three steps for unique client-focused content* The importance of knowing your best client intimately (in the least creepy way possible)* How to tie in personal but relevant stories and make it business relatable* How to balance the content you want to publish

Quotables:

Planting seeds and creating content have a lot in common. – Britney GardnerClick To Tweet

We want to make sure that our content is not running our life; it’s supporting our life on the business that we have created to live our life. – Britney GardnerClick To Tweet

When you can acknowledge client’s goals, desires, hurdles, and pain before they even have a chance to bring them up, you become a genius in their eyes. – Britney GardnerClick To Tweet

Putting relevant stories into your content helps bridge the gap; it helps connect the dots between where your audience member is today, where they want to be, and how you will help get them there. – Britney GardnerClick To Tweet

Client-focused content is the kind of content that will result in good leads for your business. – Britney GardnerClick To Tweet

Resources Mentioned

* Best Client Builder* Content Dashboard* #181 H...