Prospect don’t care about the science
They want to know what’s in it for them
Company information is designed for us to create belief

Ice Breakers episode 
‘Quick story’

Option 1
Worst case scenario
Fine print
When you use our product or service, worst case scenario 

Option 2
In about 30 days

We want conversation by not giving them all the information
Back it up with the result
They remember first and last, not the middle

Option 3
Testimonial stories
Let me share you a story about my friend

How to Prospect, Sell and Build Your Network Marketing Business With Stories 

Quick Start Guide for Network Marketing