How do you gain instant influence to become the go-to brand in your niche? Plus what business owners MUST avoid when creating a video strategy… 

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We’re talking with high-level consultant Alejandro Reyes 

It's The Business of Video Podcast
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Produced By: Melissa Rotunno.

Become an instant influencer and the go-to brand in your niche.

Try to make some organic video for the people you are trying to attract. 

Less selling and more discovery on your products or services.

If you do not get your content in front of people, then it will not help grow your business.

Getting subscribers is not the same as getting sales and driving traffic to your website.

You should create a re-targeting list where you can now send ads to qualified people who will most likely take advantage of your offer.

Help your customers to find your stuff, take out any extra steps and MAKE IT EASY.

Paying for your ads is necessary, these are pay to play platforms.

We are just renting space on these platforms.

You have to get people to know who you are, and give them a solution that they are looking for.

This helps build a bond with you and leads them to trust you.

Many marketers end up catering towards clients they already have and then they do not get any growth.

You need to target new people to grow.

Responses in your DMs on Instagram will play a big part in helping you with the algorithm.

People have to go all in on their vulnerability.

Your scars are your trophies!

You DO NOT want to sell fast. do not come off desperate.