<p>Every author needs to have a marketing strategy. This can not be left up to your publishing company. Matter of fact, they're going to look to you to help market. Today we're going to look at 3 ways to create a successful marketing strategy. Grab some paper and take some notes. You'll want to review this podcast. </p>

Every author needs to have a marketing strategy. This can not be left up to your publishing company. Matter of fact, they're going to look to you to help market. Today we're going to look at 3 ways to create a successful marketing strategy. Grab some paper and take some notes. You'll want to review this podcast.

<p>Every author needs to have a marketing strategy. This can not be left up to your publishing company. Matter of fact, they're going to look to you to help market. Today we're going to look at 3 ways to create a successful marketing strategy. Grab some paper and take some notes. You'll want to review this podcast.&nbsp;</p>

3 Ways To Create A Successful Marketing Strategy

Off The Shelf is an educational journey for writers (both self- and traditionally published) and publishers sponsored by The Wayne Hastings Company. With practical tips from over thirty years experience as a publishing executive, author, book retailer, and publishing consultant,  Wayne Hastings will dive deeply into the many facets of developing, writing, marketing, and selling a book. Each of the 10-to-20 minute episodes are in fact short, fast-paced, and conversational mentoring sessions that will help you keep your focus, increase your confidence, and bolster your creativity while helping your write, market, and sell your books.

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Off The Shelf is an educational journey for writers (both self- and traditionally published) and publishers sponsored by The Wayne Hastings Company. With practical tips from over thirty years experience as a publishing executive, author, book retailer, and publishing consultant, Wayne Hastings will dive deeply into the many facets of developing, writing, marketing, and selling a book. Each of the 10-to-20 minute episodes are in fact short, fast-paced, and conversational mentoring sessions that will help you keep your focus, increase your confidence, and bolster your creativity while helping your write, market, and sell your books.

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3 Ways To Create A Successful Marketing Strategy

3 Ways To Create A Successful Marketing Strategy