Too many practice owners - especially women - diminish themselves and their marketing messages and services with their words. 

Words that confuse people, words that can cause you to lose clients, referral partners and even sabotage your practice growth. I don’t want that for you.    

With marketing - especially the elements in Pillar 2, Messaging - clarity will always win over cleverness and it also wins over words that can take away from the messages you’re trying to share.

When you're marketing your private practice you need to be prepared to step into your power when you are talking about your business and yourself. Then you want to deliver your message with clarity and confidence.

But all too often I hear practice and business owners use words that take away from the message they are trying to get across. Words that confuse people and diminish what you are trying to say and share. 

Your message matters!! Let’s make sure it gets heard in the best way possible! 

In this episode, you’ll learn: 

• How CERTAIN words can diminish your marketing messages
• Examples of what NOT to do when it comes to your messaging.
• The ONE thing you MUST always do when Introducing yourself - especially at an in-person event. 
• Why you always take YOUR opportunity to stand and shine in your space 
• How to OWN your power in that moment when sharing your message.

Be sure to check out today’s episode to get 3 ideas on ways to deliver your message so that no matter what situation you are in, no matter if you know the people in the room well or not at all… that you are ready to take that opportunity to stand and shine in your space and own your power in that moment.

Resources mentioned in this episode:

• Apply for a Marketing Audit!   https://www.pepperitmarketing.com/audit  
• Episode 8 - Does your Messaging Move People to Action with your Practice? https://www.pepperitmarketing.com/podcast/messaging-action-practice 
• The Thrive Marketing Academy https://www.pepperitmarketing.com/thrive 
• Any questions, send me a voice message - https://www.speakpipe.com/kathyc   

You can get  all the resources mentioned including the transcript on our website at https://marketingyourprivatepractice.com/27   

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~ Thanks for Listening!