The reason Viveka Von Rosen became “The LinkedIn Expert” is because back when she first discovered online networking, LinkedIn was the only game in town; it was before Facebook, before Twitter (gasp!). It was a business tool for her ideal client  - B2B, small business owners. LinkedIn still is the most powerful and effective business networking site, if leveraged properly. And in this episode, Viveka shares the three pillars to help you leverage LinkedIn for yourself and your business: branding, content marketing and lead generation.

For show notes: https://www.proposify.biz/podcast/019