If you've ever stared at your Instagram bio or website header wondering “Why doesn’t this feel right?” — you’re not alone. In this episode, I’m breaking down the one brand message that changes everything: your Unique Selling Point (USP). This is the magic that transforms browsers into followers, and followers into buyers — without needing to go viral or hustle harder.

I’m walking you through the 3 parts every magnetic brand message needs, plus sharing the real story of how one simple switch led to a doubling in followers (and exactly how you can do it too). If you’re ready to finally feel proud of how you show up online — hit play.

🛎️ FREEBIES & RESOURCES:

• Get FREE access to my signature Sales Page Success Outline: https://seen-loved-selling-scale.captivate.fm/outline
• Sign up to the Content Mastery Club: https://seen-loved-selling-scale.captivate.fm/club
• Sign up to Scalable Business School: https://seen-loved-selling-scale.captivate.fm/school

❤️ CONNECT WITH ME:

• Let's be Instagram friends @this_is_co._ and @this_is_carinda

➡️ HEAD TO THE SHOW NOTES: https://seen-loved-selling-scale.captivate.fm/episode30

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Thanks for tuning in to the Seen, Loved, Selling, Scale podcast! I'll catch you next week.

🎙️New episodes drop every Tuesday