Rich discusses what he's learned and applied to life from football coach Bill Belichick. Bill Belichick coached the New England Patriots to 6 Superbowl wins. He also was the Defensive Coordinator for New York Giants teams who won 2 Superbowls. The biggest idea from Belichick that Rich uses is "The Importance of Organization for Success."

Interesting notes about Belichick not included in episode: Bill Belichick frequently writes letters to people to express his thoughts & gratitude. He's also known for his "$100 handshakes."