Branding Deep Dive with Ahmed Cheema

31. Crossfit and Community with Issa Ghaleb


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Today we’re talking to Issa Ghaleb. Issa has been an athlete pretty much his whole life. He was a wrestler, he’s trained the bodybuilding route, and for the past few years he’s been an avid CrossFit athlete. He is also an ISSA Certified Personal Trainer.

In this episode, we dive deep into the perception of CrossFit, what makes CrossFit different from your average gym, building community, and some projects he’s working on. 

Key Lessons:
1. Community is about caring and investing in each individual
2. Passion only gets you so far, you need to have a plan to go with your passion

The podcast was featured as one of Feedspot’s ten best customer loyalty podcasts! Check out the full list: https://blog.feedspot.com/customer_loyalty_podcasts/

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Branding Deep Dive with Ahmed CheemaBy Ahmed Cheema

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