The MindShift Podcast with Darrell Evans

314: The $1,000/Mo Ad Strategy That Beats Google For High-Ticket Services


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In today's episode:

"Just get one high-ticket client and Google Ads will pay for itself."

Sound familiar? In this episode, we'll challenge this common belief and reveals why a $1000 monthly ad budget might be better spent elsewhere. 

After generating over $300M in revenue for clients, Darrell breaks down:

  • Why 50 clicks a month on Google isn't enough (even for high-ticket services)
  • A counterintuitive strategy borrowed from billboard advertising
  • The exact two-campaign structure that makes Meta outperform Google
  • How to get your ads seen for 1/5 the cost of traditional marketing

Perfect for established service businesses tired of burning money on expensive clicks. Whether you're spending $1000 or $15,000 per month on ads, this episode will change how you think about lead generation.

From the host of The MindShift Podcast and co-founder of YokelLocal, the digital marketing agency helping service businesses generate quality leads without wasting their ad budget.

Here's the next best step: https://www.darrellevans.net/subscribe

No tactics. No trends. Just clear thinking on what actually works from three decades of working with $1M+ businesses that have outgrown tactics but need strategic clarity.


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The MindShift Podcast with Darrell EvansBy Darrell Evans, Digital Marketing and Business Growth Strategist for Established Businesses

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