SHOW NOTES

This conversation is hosted by Kat Wheeler, and together they explore:

• Why so many AV dealers struggle to develop a clear marketing strategy
• Common mistakes like copying competitors or rushing ROI expectations
• And How to build a balanced, long-term marketing plan that actually drives results

Whether you’re overwhelmed by digital platforms or simply ready to fine-tune your marketing game, this episode delivers actionable tips and fresh perspective.

Let’s dive in—here’s Automation Unplugged with Kat Wheeler and Ellie O’Hara.

About One Firefly

One Firefly, LLC is an award-winning marketing agency that caters to technology professionals in the custom integration, security and solar energy markets. One Firefly is headquartered in Davie, Florida with staff located throughout North America and has been operating since 2007.