The Abigail Peugh Podcast

33. How to Turn A Failed Digital Product Launch into Success with Teran Sands - Student Spotlight


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Today I sat down with Teran, a mom of three and accountant who lives on a family compound in Texas. She shares her incredible journey from city life to building a thriving digital product business centered around her unique lifestyle. From struggling with her first digital product to a wildly successful launch from her Family Compound Guide, Taren's story is full of valuable lessons for anyone starting their digital product journey.

In this episode, we cover:

* How Teran transitioned from city life to creating a family compound

* The evolution of her digital product business over 4 years

* Her successful launch strategy using a waitlist

* How she leveraged viral content (22M views) to drive sales

* Simple tech stack recommendations for beginners

* The importance of consistent selling activities


Key Takeaways:


* Discover why your "terrible product idea" might be your biggest success

* Find out the counterintuitive reason why simple emails outperform beautiful ones

* Learn the hidden power of waitlists (Taren's had 700+ people!)

* Uncover why "failing" for 4 years was actually the secret to Taren's success


Resources mentioned in this episode:

* StanStore

* Canva

* ManyChat

* Flodesk

* Rich Girl Reels (my course!)


Related Episodes:

* Episode 32: Automate Your DMs & Your Digital Product Sales


Connect with Taren:

* Instagram: @terensands

* Instagram: @whatyourcpawantsyoutoknow


Connect with me:

* Instagram: @abigailpeugh


If you loved this episode, be sure to hit subscribe/follow!



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The Abigail Peugh PodcastBy Abigail Peugh

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