Nikki Nash, Founder of Market Your Genius was originally on Episode 11 of The Lean Out Your Business podcast, she's back in Episode 34 to discuss how you can position yourself as an expert in your industry and what it was like to write a book, a lifelong bucket list item of hers.

If you've had a dream for a while or if you're wanting to launch a product or service into the world but are worried you aren't ready, you won't want to miss my conversation with Nikki where she shares:

3:45 – the number one indicator on whether your dream will succeed or not

6:15 – the key to others believing you are an expert

7:54 – how content creation affects whether or not people view you as an expert

8:45 – the four ways to become an expert

18:15 – the three ways to gain traffic

Order your copy of Market Your Genius at marketyourgeniusbook.com

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