Case studies are in-depth overviews of your projects. You’re not just showing the completed work, but the goals your client presented and how you solved problems along the way.

Case studies are a great way to tell stories that potential clients can envision themselves in.

Yes, it is a story about a past project, but more importantly, it is a chance to set expectations with future clients.

Most people aren’t willing to take the time to write case studies. High-quality case studies set you apart in your industry.

In today's show, we cover how to write an effective case study. We dive into what you should and should not include in your case studies and who to write it for.