What if your summer launch could feel light, simple, and wildly effective?

In this episode, Amanda Burg sits down with Natalie Koussa, visibility strategist and creator of The Speakeasy, to talk about how to pre-sell your summer offers without the stress of a full-scale launch. Natalie shares her signature “easy-lift” launch strategy—built around genuine visibility, podcast guesting, and meaningful conversations that convert effortlessly.

They dive into how to warm up brand-new audiences through interviews, leverage storytelling instead of sales scripts, and use visibility as the foundation for a calm, consistent launch season.

Inside this episode:

• How to pre-sell your summer offers without heavy launches
• Why conversations convert better than campaigns
• The visibility strategy that doubles your warm leads through podcast guesting
• How to make launches feel fun, light, and human again
• The difference between getting seen and being remembered

If you’re ready to make this your most ease-filled launch season yet—and attract dream clients while you’re out living your life—this episode is your permission slip.