In this instant gratification world, we expect instant results.

What I do today, should give me results yesterday!

Unfortunately, that's not the case.

There is no overnight success.

You won't feel the affects of what you do (or don't do) today for a few months.

You don't just start your sales/marketing back up when things get slow. You do them consistently.

You don't just start recruiting when your business just lost an employee. You recruit daily.