The Home Service Business Owner Podcast

Many business owners have the "I don't know, I have a marketing company for that" mentality when it comes to knowing what the results are...and if they actually have a positive ROI.

In today's episode I share with you an EASY way to calculate your ROI on marketing...and if it's worth it.

Ryan Cote is the Founder of Morning Upgrade, a blog and podcast with a mission to inspire as many people as possible to create a morning routine habit and take their personal development to new levels.

In today's episode, I walk you through the exact steps we have taken in every one of our businesses in order to delegate successfully with confidence.

Before we even get started, we need to know where we are going and what does success look like.

Once we have the goal, we can start to put the systems, processes and people in place to build a business that can truly run without the owner.

I also share with you the most common mistakes I see business owners make when it comes to delegating.

Costs are rising but have you re-priced?

Labor is going up quickly - you can go to Target with ZERO skills and make $15 / hour.

It's time to take a look at your pricing model and ensure your pricing is correct.

In today's episode I share with you how we just re-priced all of our clients, lost 14 clients and still come out ahead.

99.99% of the business owners that I speak with in the home service industry says their #1 hurdle in achieving their goals and reaching their full potential is:

"I just can't find good help"

In today's podcast, I share with you our proven, automated strategy that recruts for us 24/7/365 even when we don't need to hire.

If you treat your recruiting for employees like you treat your marketing for customers, you'll never have another issue again in finding good help.

In today's episode we dive into some of the most important KPI's (Key Performance Indicators) that you need to be tracking every single week.

Without you hitting your targets with these KPI's, it will be very difficult to operate and make decisions in your home service business.

2020 was an unpredictable year for every business owner I know, especially in the home service industries.

In today's episode, I share with you the top 5 business lessons that we learned in 2020...and how we can build a stronger business on the other side of these lessons.

After 439 episodes of The Business Owner's Freedom Formula Show we are switching it up and niching down!

In today's episode I share with you what to expect with the new show and a little bit about my story and why we are niching down as we head into 2021.

Going forward, this show will focus on helping business owners in the Home Service industries systematize & scale their business so it doesn't need them 24/7.

Let's go!

Alex Castro is CEO and co-founder of M Corp, founder of ReM Score, and author of the book Measure, Execute, Win. He’s helped hundreds of clients (from small businesses to S&P 500 giants), navigate digital transformation without spending a ton of money and time on failed projects.

Pressure is high for digital transformation initiatives to deliver value. Pre-COVID plans won’t work anymore, and innovation leaders need to pivot quickly to address obstacles presented by the “new normal.".

Stacy started her own business at the age of 18 in her parents' backyard and turned that company into a multi-million dollar business she still runs today (The Academy of Performing Arts has two locations in her home state of Wisconsin).

In addition to being a Small Business Growth Coach, Stacy is a bestselling author, and founder of the Foot Traffic Formula - helping small businesses around the world get more customers in the door, more profit in their pocket and more happiness in their homes.