If you're like most business owners, you bootstrapped (and are still bootstrapping) your business.
You know you need to market but your budget is pretty tight.
So, what's the best use of your time and money?
By leveraging your current customers!
Show them how much you care, how appreciative you are of them choosing you and that you are their #1 advocate.
When you realize the product your business sells is a commodity and the customer experience is what will set you apart, you will win.