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In this episode:

Brian Pearson CFE has been in the franchise industry for over 21 years and attained his designation as a Certified Franchise Executive in 2007. 

He began his franchise career with Millicare Environmental Services, and then moved on to Cendant Corporation and excelled with President’s Club recognition with Jackson Hewitt Tax Service moving twice to develop multiple regions of the USA through franchise sales, conversions and acquisitions. 

Brian has been a business owner since 2007 in franchise consulting, coaching, market planning. He has a specialty in the restaurant industry, medical spas, automotive franchises, commercial real estate, fitness concepts, franchise portfolio management and diversification to seasoned client operators and developers. 

Brian is an active motorcycle rider enjoying his Indian Chief motorcycle whenever possible, a dining enthusiast, cigar connoisseur, an avid sportsman and sports fan and a top consultant.

Topics Discussed:

• The shift from employee to entrepreneur
• How mentorship played in his journey
• Lessons learned from early discipline
• What happens when you don’t have a plan
• How to avoid the “Sara Lee Syndrome” and thrive
• Surviving the 2008 recession after just launching his business in 2007
• The diversification opportunity for investors and business owners in today’s climate
• Brian takes you through a Franchising 101 Crash Course if you’ve ever considered starting a franchise
• Two of his favorite passions: cigar and motorcycles

Resources Mentioned:

• (Book) Richard Branson: Losing My Virginity
• (Book) Jim Collins: Good to Great
• (Episode) Do the Reps

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This show is sponsored by The MindShift Podcast Store.

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No tactics. No trends. Just clear thinking on what actually works from three decades of working with $1M+ businesses that have outgrown tactics but need strategic clarity.