SlipStream Marketing Podcast

#39 - An economist walks into a brothel…


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We all take risks, large and small every day. The question is always which risks to take, not whether to take them at all. Allison Schrager explains how to measure those risks and maximize the chances of getting what we want out of life.

Bio:

Allison Schrager is an economist and award-winning journalist who has studied risky situations around the world, from battlefields to brothels, and has spent her career examining how people manage risk in their lives and careers. Allison helps people understand the science of risk-taking, and assess and maximize the upside, while minimizing the downside.

Resources:

Web: www.allisonschrager.com

Book: An economist walks into a brothel - https://www.amazon.co.uk/Economist-Walks-Into-Brothel-Unexpected/dp/0525533966

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SlipStream Marketing PodcastBy Richard Lomax