DO AS I SAY

39: Do product and customer success always hate each other? (with Bret Siers)


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Bret Siers is the CEO & Co-founder at AdoptIQ, a startup that delivers your playbook to users exactly when, where, and how they need it. Bret is creating the "GPS of Software," and has spent over 27 years training and developing leaders, making him a leading expert in the training space. He is an entrepreneur, coach, educator, trainer, and father of four, dedicated to helping people from all backgrounds achieve their definition of success.


THE QUESTIONS๐Ÿ” How to Build Relationships with LeadershipIn a decentralized, remote working environment, Bret discusses the importance of taking initiative to engage with leadership. He offers practical advice on how to foster those relationships, whether itโ€™s through volunteering for side projects or simply finding ways to be seen and recognized for your contributions.


๐Ÿ’ก What Makes Onboarding Processes Successful?We dive deep into the critical elements of successful onboarding. Bret shares insights on how companies like Google and Slack have nailed their onboarding processes by focusing on what truly delivers value to users. He emphasizes the importance of understanding the user journey and designing onboarding processes that facilitate key actions that lead to user retention and satisfaction.


๐Ÿ”„ The Dynamics Between Product and Customer Success TeamsBret and I explore the often complex relationship between Product and Customer Success (CS) teams. We discuss the importance of aligning goals, building trust, and ensuring open communication to create harmony between these crucial teams. Bret shares his thoughts on how the right collaboration can drive product success and enhance customer satisfaction.


THE SHOW

DO AS I SAY is an advice show about the real problems in startups.


Connect with Bret Siers

  • LinkedIn: https://www.linkedin.com/in/bret-siers-%E2%96%B6/

  • AdoptIQ: https://www.traininglayers.com/ย 

  • Connect with Joel Di Trapani:

    • YouTube: https://youtube.com/@joelditrapani

    • Website:โ  https://joelditrapani.com/โ 

    • LinkedIn: https://www.linkedin.com/in/joel-ditrapani/

    • Calendar: https://cal.com/joelditrapani

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      DO AS I SAYBy Joel Di Trapani

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