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DO AS I SAY
DO AS I SAY episodes
- 73: What is the path of becoming a CEO? (with Peta Ellis)
Buy my game! I create a game from the ground up specifically for founders 🤯 it's called Pitch Please and I genuinely love playing it!
Prepare to hustle your way to the top in this cutthroat pitching showdown. Convince, charm, and con your way into the hearts and wallets of your competitors. Get ready to play the ultimate game of selling your soul for success.
The game is simple. Each round, every player matches a customer card with a product card and pitches the most absurd business they can imagine. The funniest and unequivocally worst idea wins.
https://pitchpleasegame.com/
THE GUEST
Peta Ellis is the General Manager at Beaten Zone Venture Partners. Beaten Zone backs early-stage Australian teams developing technology to enhance the lethality and survivability of our warfighters.
THE SHOW
DO AS I SAY is an advice show about the real problems in startups. Real startup people. Real startup problems.
Connect with Peta Ellis
LinkedIn: https://au.linkedin.com/in/petaellis
Website: https://www.linkedin.com/company/mochary-method
Connect with me:
YouTube: https://youtube.com/@joelditrapani
Spotify: https://open.spotify.com/show/5CVikUi4KcITAB4F15n5tZ
LinkedIn: https://www.linkedin.com/in/joel-ditrapani/
Calendar: https://cal.com/joelditrapani
Email: [email protected]
Website: https://joelditrapani.com/
29 min - 72: Balancing loyalty with business profit (with Alexis John D'Amecourt)
Buy my game! I create a game from the ground up specifically for founders 🤯 it's called Pitch Please and I genuinely love playing it!
Prepare to hustle your way to the top in this cutthroat pitching showdown. Convince, charm, and con your way into the hearts and wallets of your competitors. Get ready to play the ultimate game of selling your soul for success.
The game is simple. Each round, every player matches a customer card with a product card and pitches the most absurd business they can imagine. The funniest and unequivocally worst idea wins.
https://pitchpleasegame.com/
THE GUEST
Alexis John d'Amecourt is the CEO at Mochary Coaching, where he leads a global team working with the world’s most ambitious startup CEOs. With over 25 years of leadership experience across tech, media, and entertainment, Alexis brings tactical clarity, emotional intelligence, and deep insight to every coaching session. His clients—founders and investors behind companies backed by Accel, a16z, Sequoia, and more—have raised over $4.1 billion and scaled teams into the thousands. At the core of his coaching is the Mochary Method, a proven framework for leadership used by icons like Sam Altman and Brian Armstrong. Guided by empathy, humor, and honesty, Alexis helps leaders grow as fast as their companies.
THE SHOW
DO AS I SAY is an advice show about the real problems in startups. Real startup people. Real startup problems.
Connect with Alexis John D'Amecourt:
LinkedIn: https://www.linkedin.com/in/alexisdamecourt
Website: https://www.linkedin.com/company/mochary-method
Connect with me:
YouTube: https://youtube.com/@joelditrapani
Spotify: https://open.spotify.com/show/5CVikUi4KcITAB4F15n5tZ
LinkedIn: https://www.linkedin.com/in/joel-ditrapani/
Calendar: https://cal.com/joelditrapani
Email: [email protected]
Website: https://joelditrapani.com/
30 min - 71: What do startup founders struggle with most? (with Niall Wogan)
Buy my game! I create a game from the ground up specifically for founders 🤯 it's called Pitch Please and I genuinely love playing it!
Prepare to hustle your way to the top in this cutthroat pitching showdown. Convince, charm, and con your way into the hearts and wallets of your competitors. Get ready to play the ultimate game of selling your soul for success.
The game is simple. Each round, every player matches a customer card with a product card and pitches the most absurd business they can imagine. The funniest and unequivocally worst idea wins.
https://pitchpleasegame.com/
THE GUEST
Niall Wogan is the CEO & Verve Fitness. VERVE Fitness is one of the biggest International brands for premium quality gym and fitness equipment for home & commercial gyms. I see their equipment at every gym I go to. On top of this, Niall is a super Tony Robbins fan which I love, because Tony Robbins was one of the first books I ever reviewed on my podcast.
THE SHOW
DO AS I SAY is an advice show about the real problems in startups. Real startup people. Real startup problems.
Connect with Niall Wogan:
LinkedIn: https://au.linkedin.com/in/niallwogan
Website: https://www.vervefitness.com.au/
Connect with me:
YouTube: https://youtube.com/@joelditrapani
Spotify: https://open.spotify.com/show/5CVikUi4KcITAB4F15n5tZ
LinkedIn: https://www.linkedin.com/in/joel-ditrapani/
Calendar: https://cal.com/joelditrapani
Email: [email protected]
Website: https://joelditrapani.com/
29 min - 70: Procurement at a tech start-up (with Omar Ghani)
Buy my game! I create a game from the ground up specifically for founders 🤯 it's called Pitch Please and I genuinely love playing it!
Prepare to hustle your way to the top in this cutthroat pitching showdown. Convince, charm, and con your way into the hearts and wallets of your competitors. Get ready to play the ultimate game of selling your soul for success.
The game is simple. Each round, every player matches a customer card with a product card and pitches the most absurd business they can imagine. The funniest and unequivocally worst idea wins.
https://pitchpleasegame.com/
THE GUEST
Omar Ghani is a visionary leader in strategic sourcing and procurement transformation. Omar was the head of Procurement Operations at Lyft, he was Director of Strategic Sourcing and Procurement at Reddit, where he saved over $90M in 2 years. Now he is the Director of Procurement and Strategy at Pinterest plus a tonne of other insane stuff in his career.
THE SHOW
DO AS I SAY is an advice show about the real problems in startups. Real startup people. Real startup problems.
Connect with Omar Ghani:
LinkedIn: https://www.linkedin.com/in/oghani
Connect with me:
YouTube: https://youtube.com/@joelditrapani
Spotify: https://open.spotify.com/show/5CVikUi4KcITAB4F15n5tZ
LinkedIn: https://www.linkedin.com/in/joel-ditrapani/
Calendar: https://cal.com/joelditrapani
Email: [email protected]
Website: https://joelditrapani.com/
37 min - 69: How do you know your first startup will succeed? (with Jacob Banks)
Buy my game! I create a game from the ground up specifically for founders 🤯 it's called Pitch Please and I genuinely love playing it!
Prepare to hustle your way to the top in this cutthroat pitching showdown. Convince, charm, and con your way into the hearts and wallets of your competitors. Get ready to play the ultimate game of selling your soul for success.
The game is simple. Each round, every player matches a customer card with a product card and pitches the most absurd business they can imagine. The funniest and unequivocally worst idea wins.
https://pitchpleasegame.com/
THE GUEST
Jacob Banks is the CEO & Co-founder of Sophiie AI. Sophiie is one of Australia’s fastest growing AI startups hitting 1M ARR in less than a year, all with no funding.
THE SHOW
DO AS I SAY is an advice show about the real problems in startups. Real startup people. Real startup problems.
Connect with Jacob Banks:
LinkedIn: https://au.linkedin.com/in/jacob-banks-685871a3
Website: https://sophiie.ai/
Connect with me:
YouTube: https://youtube.com/@joelditrapani
Spotify: https://open.spotify.com/show/5CVikUi4KcITAB4F15n5tZ
LinkedIn: https://www.linkedin.com/in/joel-ditrapani/
Calendar: https://cal.com/joelditrapani
Email: [email protected]
Website: https://joelditrapani.com/40 min - 68: Is it worth trying to build a startup today? (with Daniel Flynn)
Buy my game! I create a game from the ground up specifically for founders 🤯 it's called Pitch Please and I genuinely love playing it!
Prepare to hustle your way to the top in this cutthroat pitching showdown. Convince, charm, and con your way into the hearts and wallets of your competitors. Get ready to play the ultimate game of selling your soul for success.
The game is simple. Each round, every player matches a customer card with a product card and pitches the most absurd business they can imagine. The funniest and unequivocally worst idea wins.
https://pitchpleasegame.com/
THE GUEST
Daniel Flynn is the Co-founder and Managing Director of Thankyou. Thankyou is one of Australia’s most impactful social enterprises, created with a singular mission: to help end extreme poverty through consumer products. He’s not only built a brand stocked by major retailers but also pioneered a ‘pay-what-you-want’ best-seller that raised $1.4 million in its first month.
THE SHOW
DO AS I SAY is an advice show about the real problems in startups. Real startup people. Real startup problems.
Connect with Daniel Flynn:
LinkedIn: https://www.linkedin.com/in/daniel-flynn-b0b5613b/
Website: https://thankyou.co/
Connect with me:
YouTube: https://youtube.com/@joelditrapani
Spotify: https://open.spotify.com/show/5CVikUi4KcITAB4F15n5tZ
LinkedIn: https://www.linkedin.com/in/joel-ditrapani/
Calendar: https://cal.com/joelditrapani
Email: [email protected]
Website: https://joelditrapani.com/
37 min - 67: Do you validate your idea before building? (with Yuvan Sundrani)
Buy my game! I create a game from the ground up specifically for founders 🤯 it's called Pitch Please and I genuinely love playing it!
Prepare to hustle your way to the top in this cutthroat pitching showdown. Convince, charm, and con your way into the hearts and wallets of your competitors. Get ready to play the ultimate game of selling your soul for success.
The game is simple. Each round, every player matches a customer card with a product card and pitches the most absurd business they can imagine. The funniest and unequivocally worst idea wins.
https://pitchpleasegame.com/
THE GUEST
Yuvan Sundrani is an innovative entrepreneur and product leader shaping the future of mobile app testing. Yuvan is the Co-Founder of Autosana, the AI-powered QA agent revolutionizing mobile app quality assurance. With Autosana, teams can describe test flows in plain English, enabling fully automated end-to-end testing—no code, no setup, no flakiness. By helping companies catch bugs before users do, Yuvan is saving teams hours on every release and redefining how QA is done in modern software development.
THE SHOW
DO AS I SAY is an advice show about the real problems in startups. Real startup people. Real startup problems.
Connect with Yuvan Sundrani:
LinkedIn: https://www.linkedin.com/in/yuvan-sundrani/
Website: https://autosana.ai/
Connect with me:
YouTube: https://youtube.com/@joelditrapani
Spotify: https://open.spotify.com/show/5CVikUi4KcITAB4F15n5tZ
LinkedIn: https://www.linkedin.com/in/joel-ditrapani/
Calendar: https://cal.com/joelditrapani
Email: [email protected]
Website: https://joelditrapani.com/
37 min - 66: Is Angel investing a good idea? (with Simon Horne)
Buy my game! I create a game from the ground up specifically for founders 🤯 it's called Pitch Please and I genuinely love playing it!
Prepare to hustle your way to the top in this cutthroat pitching showdown. Convince, charm, and con your way into the hearts and wallets of your competitors. Get ready to play the ultimate game of selling your soul for success.
The game is simple. Each round, every player matches a customer card with a product card and pitches the most absurd business they can imagine. The funniest and unequivocally worst idea wins.
https://pitchpleasegame.com/
THE GUEST
Simon Horne is the CEO of Angelloop. Angelloop is one of the biggest and most active angel networks in Australia. Simon is passionate about funding startups and is vehemently challenging the slow-moving status quo of angel investing in Australia.
THE SHOW
DO AS I SAY is an advice show about the real problems in startups. Real startup people. Real startup problems.
Connect with Simon Horne:
LinkedIn: https://www.linkedin.com/in/hornesimon/
Twitter/X: https://x.com/simonh_bne?
Website: https://angelloop.au/
Connect with me:
YouTube: https://youtube.com/@joelditrapani
Spotify: https://open.spotify.com/show/5CVikUi4KcITAB4F15n5tZ
LinkedIn: https://www.linkedin.com/in/joel-ditrapani/
Calendar: https://cal.com/joelditrapani
Email: [email protected]
Website: https://joelditrapani.com/
39 min - 65: How AI is going to be integrated in the workforce? (with Marcus Zeltzer)
Buy my game! I create a game from the ground up specifically for founders 🤯 it's called Pitch Please and I genuinely love playing it!
Prepare to hustle your way to the top in this cutthroat pitching showdown. Convince, charm, and con your way into the hearts and wallets of your competitors. Get ready to play the ultimate game of selling your soul for success.
The game is simple. Each round, every player matches a customer card with a product card and pitches the most absurd business they can imagine. The funniest and unequivocally worst idea wins.
https://pitchpleasegame.com/
THE GUEST
Marcus Zeltzer is the founder of Yellow Canary. Yellow Canary is disrupting the traditional approach to workforce compliance with its cutting-edge automation solutions. Marcus is deeply experienced in regulatory compliance and industrial relations, and he’s passionate about using AI and emerging technologies to simplify compliance, improve governance, and reshape the future of work in Australia.
THE SHOW
DO AS I SAY is an advice show about the real problems in startups. Real startup people. Real startup problems.
Connect with Marcus Zeltzer:
LinkedIn: https://www.linkedin.com/in/marcuszeltzer/
Website: https://www.yellowcanary.com.au/
Connect with me:
YouTube: https://youtube.com/@joelditrapani
Spotify: https://open.spotify.com/show/5CVikUi4KcITAB4F15n5tZ
LinkedIn: https://www.linkedin.com/in/joel-ditrapani/
Calendar: https://cal.com/joelditrapani
Email: [email protected]
Website: https://joelditrapani.com/
39 min - 64: Will AI eventually destroy the music production industry? (with Josh Simons)
Buy my game! I create a game from the ground up specifically for founders 🤯 it's called Pitch Please and I genuinely love playing it!
Prepare to hustle your way to the top in this cutthroat pitching showdown. Convince, charm, and con your way into the hearts and wallets of your competitors. Get ready to play the ultimate game of selling your soul for success.
The game is simple. Each round, every player matches a customer card with a product card and pitches the most absurd business they can imagine. The funniest and unequivocally worst idea wins.
https://pitchpleasegame.com/
THE GUEST
Josh Simons is the CEO of Vinyl Group. Vinyl Group is the heartbeat of an equitable music world, delivering cutting-edge tech and media solutions that empower creators, fans, and brands across the global music ecosystem. With platforms like vinyl.group, Jaxsta, Vampr, and Serenade under its umbrella, Josh is building a music-tech world that connects over a million creators in more than 180 countries. A founder, songwriter, and TEDx speaker—Josh is redefining how music is discovered, credited, and celebrated.
THE SHOW
DO AS I SAY is an advice show about the real problems in startups. Real startup people. Real startup problems.
Connect with Josh Simons:
LinkedIn: https://www.linkedin.com/in/simonsjosh/
Twitter/X: https://x.com/josh_simons_
Website: https://vinyl.group/
Connect with me:
YouTube: https://youtube.com/@joelditrapani
Spotify: https://open.spotify.com/show/5CVikUi4KcITAB4F15n5tZ
LinkedIn: https://www.linkedin.com/in/joel-ditrapani/
Calendar: https://cal.com/joelditrapani
Email: [email protected]
Website: https://joelditrapani.com/24 min
About DO AS I SAY
From the publisher's feed
An advice show about the real problems in startups.