In this episode of the TomorrowZone® Catalyst Podcast, host Deborah Reuben teams up with Michele Toland to unveil the hidden keys to successful technology adoption. Spoiler alert: it's not just about the tech! Together, they explore the critical human factors that determine whether transformation efforts soar or stall. The sexiest, most powerful technology won't deliver ROI if people don't adopt it. Leaders need to rethink their focus on software alone. From strategies to foster empathy and build trust to the surprising power of visuals in overcoming resistance, this conversation is packed with actionable insights every transformational leader needs. Ready to revolutionize your approach to innovation? Tune in to discover how to empower your team, lead with clarity, and ignite your next breakthrough. This episode will challenge conventional thinking and equip you to drive lasting success by putting people at the heart of change. Deborah "Deb" Reuben, CLFP, DES, CEO and Founder of TomorrowZone, leads a visionary technology strategy consultancy driving fresh ideas and collaborative ventures to shape the future of business. With over two decades of finance and software innovation experience, Deb champions a radical perspective on digital transformation, emphasizing a focus on people over technology. She empowers industry leaders like PNC and Wells Fargo, blending corporate strategy with entrepreneurial flair to achieve marketplace success. Deb's accolades include the CLFP Foundation Cindy Spurdle Award of Excellence, the ELFA Michael J. Fleming Distinguished Service Award, and recognition as one of Monitor Magazine's 50 Most Powerful Women Leaders in Equipment Finance, as well as an Industry Disruptor Icon. Michele Toland, Senior Consultant at TomorrowZone, is a dynamic leader with a unique blend of expertise in lending, equipment leasing, and financial technology. Her career spans diverse environments—from local businesses to global institutions, including banks, independents, captives, and startups—where she has mastered the complexities of operations, software design, development, and sales. Michele's passion lies in crafting human-centric digital solutions that address both anticipated and unexpected challenges. Known for her creativity and collaborative approach, she excels at working with cross-functional teams to transform ideas into actionable innovations. With a focus on breaking barriers and navigating the rapidly changing world of finance and technology, Michele inspires teams to embrace change and realize new possibilities. Connect with Us: Michele Toland on LinkedIn: Michele Toland | LinkedIn Deb Reuben on LinkedIn: Deborah Reuben | LinkedIn TomorrowZone Website: TomorrowZone