3Q

3Q

By Rachel VogelMusicMusic Interviews
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3Q episodes

  • 3Q Episode Eighty Three: JP Morray

    No matter where you are in your career, you’ll benefit from listening to 3Q. 3Q provides a window into the careers of some of the best in the music business. Every episode is an insider's view of the realities of life as a music executive. Topics include issues of empowerment, uncertainty, trust, finances, etc; issues that will impact you both personally and professionally. The executives we interview represent every aspect of the industry including but not limited to A&R, Marketing, Music Supervision, Artist Management, Promotion, and more. 


    About JP:


    As the CEO of Interlude Studios, John-Paul (JP) Morray founded Interlude Studios with the dream of building a multi-faceted entertainment company that enables culturally-definitive artists to deliver their philosophies & visions to the world. His journey started managing artists in his hometown of St. Louis. An ambivert with an innate ability to express his creative tendencies through the lens of an executive, JP decided to dive headfirst into the music industry with nothing but a backpack, cheap round-trip tickets from St. Louis to L.A., and a profound love of music and people.

    22 min
  • 3Q Episode Eighty Two - Karl Fowlkes

    No matter where you are in your career, you’ll benefit from listening to 3Q. 3Q provides a window into the careers of some of the best in the music business. Every episode is an insider's view of the realities of life as a music executive. Topics include issues of empowerment, uncertainty, trust, finances, etc; issues that will impact you both personally and professionally. The executives we interview represent every aspect of the industry including but not limited to A&R, Marketing, Music Supervision, Artist Management, Promotion, and more.


    About Karl:


    Karl Fowlkes, Esq. is an internationally recognized entertainment lawyer, music business professor and entrepreneur who has negotiated groundbreaking deals and disruption in entertainment and new media.

    Following a short stint at Bloomberg L.P. after law school, Karl boldly opened his own law practice, The Fowlkes Firm. Over five years, The Fowlkes Firm negotiated over $60 million worth of deals for artists, music producers, joint ventures and innovative record companies. The firm’s clients include artists, musicians, athletes, producers and creative companies that have amassed billions of streams, RIAA certifications, GRAMMY awards, and more. Karl’s advocacy for music producers and commitment to innovative deals and education for creatives has garnered appreciation from the likes of Boardroom, CNN, ABC News, Complex, Rolling Stone, Variety, among others. He’s been named on Bloomberg Law’s 40 Under 40 List and a “Top Music Attorney” by Billboard two times.

    In addition to building The Fowlkes Firm, Karl is an equity partner in EVGLE LLC, a full service recording, publishing and venture company home to chart-topping artist Blxst. At EVGLE, Karl alongside Blxst and Vic Burnett lead a talented and focused group disrupting the business of Hip-Hop, Technology and Venture.

    When not building businesses, Karl educates as a Music Business Professor at Drexel University. Karl's courses include: Hip-Hop Evolution, Music Publishing, Contracts in the Music Industry and Copyright Law. In addition, he’s consistently delivered initiatives throughout the entertainment and media business outside the classroom involving 41 free articles and three full-scale music business exams open to all.

    12 min
  • 3Q Episode Eighty One - Mike Greene

    No matter where you are in your career, you’ll benefit from listening to 3Q. 3Q provides a window into the careers of some of the best in the music business. Every episode is an insider's view of the realities of life as a music executive. Topics include issues of empowerment, uncertainty, trust, finances, etc; issues that will impact you both personally and professionally. The executives we interview represent every aspect of the industry including but not limited to A&R, Marketing, Music Supervision, Artist Management, Promotion, and more.

    About Mike:

    A 13+ year music industry veteran, Mike has held positions at Warner's Alternative Distribution Alliance (ADA) and Razor & Tie, based in New York. In his current role as Vice President, Artist & Label Services at ADA, Mike oversees strategic digital marketing and audience development efforts for its Label Services partners and independent distributed labels, in addition to leading commercial relationships with TikTok, Meta, Snapchat, and YouTube. An accomplished multi-genre marketer, Mike has driven campaigns for Macklemore, Ciara, Big Freedia, Central Cee, Dropkick Murphys, Peter Gabriel, Papa Roach, and more. His work on trending songs from Dixie, Dylan Conrique, and Strange Fruits Music has been featured in Business Insider, Music Ally, and led to panel appearances at the annual A2IM Indie Week conference.

    13 min
  • 3Q Episode Eighty - Jesse Coolbroth

    No matter where you are in your career, you’ll benefit from listening to 3Q. 3Q provides a window into the careers of some of the best in the music business. Every episode is an insider's view of the realities of life as a music executive. Topics include issues of empowerment, uncertainty, trust, finances, etc; issues that will impact you both personally and professionally. The executives we interview represent every aspect of the industry including but not limited to A&R, Marketing, Music Supervision, Artist Management, Promotion, and more.

    About Jesse:

    Jesse comes with 20 years of experience working with major record companies as well as the biggest digital, tech, and management partners around the world. His expertise centers on best in class holistic artist marketing and digital strategy. He has held executive level label positions in Los Angeles, Sydney, and London across multiple departments including Marketing, Digital, Commercial, Artist Social, Advertising, Influencer, and Technology.

    Furthermore, he is a well-respected and highly connected marketer across the industry and has spearheaded some of the biggest global success stories for artists and labels like Dua Lipa, Zach Bryan, Bebe Rexha, Justice, Charlie Puth, OVO Sound, Atlantic Records, Warner Records, ADA, and more. This trajectory culminated in 17 years in the major label system and then launching his own artist agency CONCAVE CREATIVE where he consults, manages, and markets for a multitude of artists, tech companies, and labels.As of the beginning of 2024, he is now the GM and SVP Marketing of North America for Kartel and working to support artists across all areas of the business in the states.

    18 min
  • 3Q Episode Seventy Nine: LaTecia Johnson

    No matter where you are in your career, you’ll benefit from listening to 3Q. 3Q provides a window into the careers of some of the best in the music business. Every episode is an insider's view of the realities of life as a music executive. Topics include issues of empowerment, uncertainty, trust, finances, etc; issues that will impact you both personally and professionally. The executives we interview represent every aspect of the industry including but not limited to A&R, Marketing, Music Supervision, Artist Management, Promotion, and more. 


    About LaTecia:


    LaTecia Johnson is a senior entertainment & technology executive and entrepreneur at the intersection of culture, community, and creativity. As Founder of Visionary Rising (VSNRY) – a creative studio for ambitious brands and creators ready to scale – she’s focused on building safe digital spaces while doing innovative work for rising and global acts. Her career includes stints at Fortune 100 companies such as Apple, Microsoft, and Nielsen Media, as well as high-growth startups such as Decent Labs, A Cloud Guru, and more. In everything she does, LaTecia works to transform ideas into full-scale endeavors while delivering high-impact outcomes for global clients using a combination of data, actionable insights, emerging social trends, and interactive content.

    16 min
  • 3Q Episode Seventy Eight: Nate Sirotta

    No matter where you are in your career, you’ll benefit from listening to 3Q. 3Q provides a window into the careers of some of the best in the music business. Every episode is an insider's view of the realities of life as a music executive. Topics include issues of empowerment, uncertainty, trust, finances, etc; issues that will impact you both personally and professionally. The executives we interview represent every aspect of the industry including but not limited to A&R, Marketing, Music Supervision, Artist Management, Promotion, and more. 


    About Nate:


    Nate Sirotta has been working in music publicity & marketing for 12 years. He currently runs Impulse Artists, a boutique PR, marketing, & consulting agency launched in 2012. Throughout his career, Nate has engaged in over 500 artist campaigns and worked alongside all 3 major label umbrellas, including a two-year in-house consulting stint with UMG from 2016-2018. Nate has also represented independent distributors like AWAL, Symphonic, and Vydia, and many independent labels like Verswire, Ultra, Rostrum, Tooth & Nail, FiXT, and Nettwerk. Career highlights include client placements at Rolling Stone, Billboard, NME, MTV, Nylon, Paper Magazine, Alternative Press, PopSugar, American Songwriter + many others, and brand + app collaborations with Journeys, Uber, Vox/Korg, Shazam, Spotify, and Snapchat. 

    13 min
  • 3Q Episode Seventy Seven: Rob Grimaldi

    No matter where you are in your career, you’ll benefit from listening to 3Q. 3Q provides a window into the careers of some of the best in the music business. Every episode is an insider's view of the realities of life as a music executive. Topics include issues of empowerment, uncertainty, trust, finances, etc; issues that will impact you both personally and professionally. The executives we interview represent every aspect of the industry including but not limited to A&R, Marketing, Music Supervision, Artist Management, Promotion, and more. 


    About Rob:


    Rob Grimaldi is a multi-platinum, Grammy nominated songwriter/producer. Extremely diverse and distinct, Rob’s proficiency on four instruments and far reaching programming skills gives each of his tracks a unique musicality and identity. With an advanced degree focused on classical and jazz, coupled with extensive production training and an ear for pop hits, the diversity of his collaborators (BTS, Megan thee Stallion, Queen Naija, Blackpink, Jimmie Allen, Tim Mcgraw, Noah Cyrus, etc.) utilizes his extreme versatility in every project. 

    15 min
  • 3Q Episode Seventy Six: Nikki Boon
    No matter where you are in your career, you’ll benefit from listening to 3Q. 3Q provides a window into the careers of some of the best in the music business. Every episode is an insider's view of the realities of life as a music executive. Topics include issues of empowerment, uncertainty, trust, finances, etc; issues that will impact you both personally and professionally. The executives we interview represent every aspect of the industry including but not limited to A&R, Marketing, Music Supervision, Artist Management, Promotion, and more. 
    About Nikki:
    Michigan born, Nashville based, Nikki Boon started her professional career as Kane Brown’s Tour Manager, later becoming his Day-To-Day Manager. Boon has worked for Martha Earls since 2012, currently under 1021 Entertainment and is also involved in its joint venture with Sony, as well as the production company Demasiado. In 2021 Boon signed pop band Nightly. She originally moved to Nashville to study at Belmont, and later transferred to MTSU to obtain a degree in Music Business with a minor in marketing.
    17 min
  • 3Q Episode Seventy Five: Jacqui Bransky
    No matter where you are in your career, you’ll benefit from listening to 3Q. 3Q provides a window into the careers of some of the best in the music business. Every episode is an insider's view of the realities of life as a music executive. Topics include issues of empowerment, uncertainty, trust, finances, etc; issues that will impact you both personally and professionally. The executives we interview represent every aspect of the industry including but not limited to A&R, Marketing, Music Supervision, Artist Management, Promotion, and more. 
    About Jacqui:
    Jacqui Bransky is a leading expert in emerging technologies and Web3, currently serving as the VP of Web3 and Innovation at Warner Records. In this role, she spearheads efforts to develop and implement best-in-class strategies that keep Warner Records artists at the forefront of technology and enable them to connect with fans in innovative ways. Through her work, Jacqui has helped drive revenue growth and elevate following Warner Record’s artists: aespa, Bebe Rexha, Teddy Swims, Ashnikko, and Mike Shinoda.
    Prior to joining Warner Records, Jacqui held several high-level positions within the music industry. As the Director of Commercial Innovation & Artist Strategy at Universal Music Group, she led the development of digital goods and metaverse opportunities across artists, labels, partners, and marketplaces. Her extensive experience in artist management and marketing also includes her tenure as Head of US Marketing at FRNDS MGMT, where she worked with notable acts such as Alison Wonderland, Chet Porter, Crooked Colours, The DMA’S, and GRAACE. During her time at FRNDS MGMT, she played a pivotal role in implementing blockchain technologies and driving the success of Alison Wonderland's WonderQuest project, which has grossed over $3 million to date. Jacqui is a dynamic leader and visionary thinker who continues to push boundaries and drive innovation in the music industry.
    12 min
  • 3Q Episode Seventy Four: Ayal Kleinman

    No matter where you are in your career, you’ll benefit from listening to 3Q. 3Q provides a window into the careers of some of the best in the music business. Every episode is an insider's view of the realities of life as a music executive. Topics include issues of empowerment, uncertainty, trust, finances, etc; issues that will impact you both personally and professionally. The executives we interview represent every aspect of the industry including but not limited to A&R, Marketing, Music Supervision, Artist Management, Promotion, and more. 


    About Ayal:


    With 20 years experience in marketing and digital marketing in the music industry including long stints at Warner Records and Universal, Ayal Kleinman established his agency YKE in 2019 to provide his expertise and resources to labels (major/indie), distribution companies, artists, and other marketing agencies to market their repertoire in the ever changing digital media space. 

    11 min

About 3Q

From the publisher's feed

We’ve all been there. You carve out 30 to 60 minutes for an interview hoping to hear something new, something that truly impacts you and your career. Instead, you get another origin story or a recap of someone’s climb up the corporate ladder. Important? Yes. Impactful? Not always.