4 Copywriting Myths (Possibly) Holding you Back from New Revenue

[1] Give away the “what/why” and sell the “how”

*** Let’s think about this in a new way for your business

[2] Price sensitivity is not a real thing (yes it is, so leverage that!)

*** It’s more than just a mindset issue 

[3] Show the benefits and ignore the actual features

*** If people don’t know what they’re getting, they won’t buy

[4] Fresh, new content is a must 

*** Not always! Sometimes you just need to show people a new perspective or a new way to use your old content. 

Call to Action:

Leave a review by heading over to Apple podcasts and just drop a line or two about what your takeaway was from today’s episode. I’d love to read it on-air and give your business a shout-out!