What does the end of the cookie mean for your business?

In this episode of the What Matters Marketing podcast we take a deep dive into:

The impacts of a cookieless world

• What is a cookie
• What is third party, second party and first party data 
• Why is third party data being removed 
• How you can ensure you’re collecting relevant first party data
• How to use first party data in your marketing

I hope you enjoy the show and if you do, please take a few seconds to leave me a review, subscribe so you don't miss an episode, and be sure to take a screenshot of this podcast, upload it to your social media and tag me @whatmattersmarketing so I can give you a shout out too, or visit me at whatmattersmarketing.com

Instagram | Facebook | Tiktok | Linkedin