SEO or Search Engine Optimization is one of my highest recommended strategies for businesses to implement. Prospects finding us through organic search, not paid advertising, account for about 50% of our leads.

Today I'm talking with Hyak Saakian who is a leading SEO specialist and app developer about some tactics you can employ quickly and easily to boost your search engine rankings. If you make these tweaks and work on your SEO game consistently, over time you will see results.

Hyak and I break down the three-legged SEO stool:

- Technical factors - is your website is built soundly, is it easy for Google to understand.

- Content - the actual words on your site, do they match what consumers are actually looking for.

- Link factors - your online digital presence, are you considered reputable.

We go into detail about all three of these important aspects of SEO and give you some great tips for quick wins, along with long-term strategies and solutions.

Competition can be fierce and Google wants searchers to have a good consumer experience. If you can implement some of these tactics and create that better experience, you'll be rewarded with higher ranking and more visitors.

I'm sure you'll get a lot out of this episode, SEO is one of my favorite, in not THE favorite marketing strategy for a lot of our clients... and myself!

Get all links, resources and show notes at https://makeyourmarketingpodcast.com