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4. Part 2: Mistakes to Avoid When Growing Your Calligraphy Business (and What To Do Instead!)
As a follow-up to Episode 3, we're sharing the mistakes we've seen and made when growing a calligraphy business, and what to do instead!
In this episode, we talk about three key mistakes that calligraphers should avoid in the growing phase of their business, such as not niching down and not having proper systems in place. We also chat through actionable things to consider during the growth phase to help set your business up for maximum success. These include the importance of getting clear on personal financial goals, identifying what you want your business and personal life to look like, investing in professional growth, finding community, and outsourcing.
If you're ready to take on more clients, increase your revenue, or expand your services, this episode is for you!
🔗 Links to resources mentioned in this episode:
- Learn more about Alane's 1:1 Flourish in Biz Mentoring Program
- Learn more about Shaochen's Pro Wedding Calligrapher course
- Need help with pricing? Check out the Creative's Pricing Toolkit!
💻 Software Programs Mentioned
- Calendly for meeting scheduling
- Zapier for connecting different applications
- Honeybook CRM free trial and 25% off
- Dubsado CRM free trial and 20% off
🎙️ In this Episode:
- 00:00 Introduction
- 02:47 Mistake #1 - Not Niching Down
- 06:23 Mistake #2 - Comparing Your Biz Growth to Others'
- 12:08 Mistake #3 - Lack of Systems
- 21:14 Do #1 - Get Clear on Your Financial Goals
- 26:37 Do #2 - Build Your Business on What You Want Your Life to Look Like
- 30:05 Do #3 - Lean on Community to Accelerate Your Business
- 39:14 Do #4 - Invest in Your Professional Growth
- 48:37 Do #5 - Outsource to Maximize Your Money-Making Time
- 01:00:35 Final Thoughts
Text us a question to answer on a future episode!
Support the show
👩💻 Learn From Us:
- Start Your Profitable Calligraphy Business - Join Shaochen's Free Masterclass
- Ready to find your business superpower? Take Alane's Client Experience Archetype Quiz to discover your signature style for serving clients — and how to make more money doing it 💸 → Start the Quiz!
- Freebie! Download our free tech guide for the programs you need to run your business
👯♀️ Follow Us:
- Follow Calligraphy Biz Corner on Instagram
- Follow Alane on Instagram
- Follow Shaochen on Instagram
- Visit our website
View all episodes
By Alane Gianetti, Shaochen Wu
5
1919 ratings
As a follow-up to Episode 3, we're sharing the mistakes we've seen and made when growing a calligraphy business, and what to do instead!
In this episode, we talk about three key mistakes that calligraphers should avoid in the growing phase of their business, such as not niching down and not having proper systems in place. We also chat through actionable things to consider during the growth phase to help set your business up for maximum success. These include the importance of getting clear on personal financial goals, identifying what you want your business and personal life to look like, investing in professional growth, finding community, and outsourcing.
If you're ready to take on more clients, increase your revenue, or expand your services, this episode is for you!
🔗 Links to resources mentioned in this episode:
- Learn more about Alane's 1:1 Flourish in Biz Mentoring Program
- Learn more about Shaochen's Pro Wedding Calligrapher course
- Need help with pricing? Check out the Creative's Pricing Toolkit!
💻 Software Programs Mentioned
- Calendly for meeting scheduling
- Zapier for connecting different applications
- Honeybook CRM free trial and 25% off
- Dubsado CRM free trial and 20% off
🎙️ In this Episode:
- 00:00 Introduction
- 02:47 Mistake #1 - Not Niching Down
- 06:23 Mistake #2 - Comparing Your Biz Growth to Others'
- 12:08 Mistake #3 - Lack of Systems
- 21:14 Do #1 - Get Clear on Your Financial Goals
- 26:37 Do #2 - Build Your Business on What You Want Your Life to Look Like
- 30:05 Do #3 - Lean on Community to Accelerate Your Business
- 39:14 Do #4 - Invest in Your Professional Growth
- 48:37 Do #5 - Outsource to Maximize Your Money-Making Time
- 01:00:35 Final Thoughts
Text us a question to answer on a future episode!
Support the show
👩💻 Learn From Us:
- Start Your Profitable Calligraphy Business - Join Shaochen's Free Masterclass
- Ready to find your business superpower? Take Alane's Client Experience Archetype Quiz to discover your signature style for serving clients — and how to make more money doing it 💸 → Start the Quiz!
- Freebie! Download our free tech guide for the programs you need to run your business
👯♀️ Follow Us:
- Follow Calligraphy Biz Corner on Instagram
- Follow Alane on Instagram
- Follow Shaochen on Instagram
- Visit our website