Get better at selling - is that your sales challenge for 2022?  

Mark Cox is this week's guest on the Better Presentations More Sales podcast. 

Mark shares the 4 things you can do to 'sell better' 

1. Value proposition message – what we do, why should potential customers care about it and what is our competitive differentiation
2. Prioritise the pursuit of our targets – combination of new clients and existing clients taking new products or services from us
3. Create demand – take control of your own demand generation and ensure that there is consistency crossed all channels – you might need 11 to 12 touch points before someone reacts positively to you
4. Make sure that your sales process aligns with your potential customers buying process and that you have a sales strategy or gameplay – effectively build a business case to help the customer say yes to your proposition

Mark concluded the recording by sharing 3 Top tips which you can implement straight away and make part of your journey to selling better as such become more successful:

• Keep adapting and keep learning – take control of your career – don’t wait for someone else to tell you about a training programme that will help you get better - make it happen for yourself
• Hold yourself accountable – create a plan for your success and then share it with your bosses
• Before the start of 2022 take some time off to get recharged and re-energised so you’re ready to go full steam ahead and keep the momentum going when 2022 kicks off.

Connect with Mark through in the funnel.com and via his LinkedIn

This is episode 193 of the Better Presentations More Sales podcast -  the previous 192 episodes are available on your usual podcast app or you can listen and download them via this link.  To find out how more about how I can help you with your sales challenges in 2022 please follow this link. For presentation coaching programmes, including helping you deliver that key presentation please follow this link

If you or your company are keen to get better at sales and presentations in 2022 and you think you might need some help to make that happen let's have a 15-20 minute informal no obligation no charge chat on Zoom. Simply click on this link to make that happen.

To find out more and potentially purchase my book please click here:

I can help you transform your business presentations, create and convert sales opportunities and win more sales pitches. Click on the links below to find out more and book a free 15-20 minute Zoom call with to discuss what you might need help with.

Presentation Training

Sales Training

15 Minute Free 'How can I help you' Zoom call

Trevor Lee Linked

Trevor Lee You Tube

My latest book: 7 Steps to Successful Presentations