In today’s episode I’m joined by two fantastic guests from the brilliant Mr Organic. Head of Brand Stephanie Lee and National Account Manager Margaux Jacquot.

I loved digging into the origins, heritage and why behind the brand, as well as unpicking everything around how the range has expanded to over 120 product and counting, and the role independents play in their strategy.

The conversation delves into the importance of customer feedback, the recent rebrand, and the significance of quality in organic products - as well as both of their careers.

I LOVED this one, and hope you will too.

As always thanks to our fantastic sponsor ⁠Mission Kitchen!⁠

If you're a chef, baker of food brand looking to grow, then head on over to book a tour at their site in Nine Elms, London today.

Check out the ever growing ⁠⁠Unfounders Song Selection ⁠⁠playlist on Spotify.... it's WILD.

Ps - Have you got a guest you'd love to hear from? Submit a guest request form on our website ⁠⁠⁠⁠⁠here⁠⁠⁠⁠⁠.

Intro by Free Flowin' from ⁠⁠⁠Uppbeat⁠⁠

Chapters:

00:00: Introduction and Background of Mr. Organic

03:14: Product Development and Customer Feedback

05:43: Innovative Campaigns and Product Launches

08:46: Exploring New Product Lines

11:31: Rebranding and Market Positioning

14:00: The Importance of Organic and Health Trends

17:04: Personal Journeys and Career Paths

22:41: The Journey to the UK: Margaux's Story

26:11: Sales Experience: Learning from the Field

28:15: Passion for Food: The Driving Force

30:54: Career Development: Finding the Right Fit

32:54: Navigating Challenges: Lessons from Tough Times

36:45: Value vs. Cost: Educating Customers

39:23: Collaboration and Team Spirit

39:37: Music and Team Culture