Main Character Energy

40. The Problem with ChatGPT (And Why It’s Killing Your Brand)


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Scrolling Instagram and thinking, “Wow… every caption sounds the same?” In today's episode, we're breaking down the problem with ChatGPT—and it’s not that AI is bad, it’s that too many people are letting it become their voice.


We're diving into how people buy from people they like, know, and trust, and why perfectly polished, “Pinterest-worthy” captions can actually make you lose credibility. I share how to spot when AI is creeping into your content, how to use it without losing your authenticity, and the exact mindset shift you need to make sure your audience feels the real you—because your voice is your superpower.


Key Takeaways

  • How AI-generated content can make you sound generic—and why that kills trust.
  • Why people follow and buy from humans, not robots.
  • How to use ChatGPT as a tool without giving up your voice.


All the Links

Grab the bestselling book + audiobook: https://www.heymeganreed.com/book

Download the free Main Character Energy Workbook: https://www.heymeganreed.com/workbook

What's your Confidence Blindspot? Take the free quiz: https://www.heymeganreed.com/quiz

Follow on Instagram: @heymeganreed

Start your 30-day free trial: The Creating Confidence Society

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Main Character EnergyBy Megan Reed

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