Get Sh!t Done

#42 How 99% Earned Media Scaled a MASSIVE Legacy Company (Fawn Weaver, Uncle Nearest) (2020)


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*This is an ENCORE episode*

Fawn Weaver is the founder of Uncle Nearest, the fastest growing whiskey brand in American History: 

Here's what you're going to learn from Fawn:

  • How to tell a powerful brand story
  • How to build a company on 99% earned media with 50+ different stories circulating/month (which means you don’t pay for 99% of those mentions)
  • How she raised $60M all from individuals and plans to buy out her investors
  • How to build a legacy business that won’t be bought by one of the "big guys" but will become one of the "big guys"
  • Join the tribe: https://www.shegetsshitdone.com/join

    ...more
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