Meet Brooke MacLean, CEO of Marketwake, the award-winning, 5x Inc. 5000 digital agency that scaled to 80 employees by doing something radically simple:

She built the business around humans.

Before Marketwake, Brooke became CEO of a tech company at just 26, navigating a massive pivot, rebuilding product, and leading through chaos. But it wasn’t until she launched Marketwake that she discovered her true leadership edge: a blend of feminine intuition and masculine execution that allowed her to scale without losing herself.

In this episode, Brooke breaks down the exact human-first strategies that fueled Marketwake’s growth and how you can apply them in your business today.

💡 Here’s what you’ll learn:

• How to Say Yes Before You’re Ready: Why momentum creates clarity and how Brooke’s early “yes” strategy opened new revenue streams.
• How to Build a Human-First Culture: The rituals, leadership habits, and emotional attunement practices that created an award-winning workplace with 80 employees.
• How to Make Learning a Growth Engine: The systems Marketwake uses to stay ahead of industry shifts (even before they had a budget).
• How to Lead With Feminine + Masculine Energy: Brooke’s daily energy audit and how it transformed her leadership effectiveness.
• How to Stop Carrying Emotional Weight That Isn’t Yours: The mindset that helped her avoid burnout and lead sustainably.

If you want to grow your business without becoming a robot in the process, this episode is your permission slip.

🚀 Ready to turn this into actionable traction? Get the weekly Growth Playbooks with frameworks, templates, and tools: https://substack.com/@shegetsshitdone

🔥 Take the Free Traction Quiz: Find your next best move: https://form.typeform.com/to/j6LscUHF

Meet Nicole Staple, co-founder of Brideside — once a fast-growing bridal startup with retail locations across the country and millions in venture funding.

In 2019, as her company scaled, Nicole’s husband was re-diagnosed with terminal cancer.
She found herself signing a $7M term sheet in the same window she learned it was the endgame.
Months later, she buried her husband, faced a global pandemic that crushed her industry, and had to shut the company down.

But what came next wasn’t another “comeback” story.
It was a rebirth that was built with boundaries, holding grief, and the courage to redefine success.

💡 In this episode, you’ll learn:

• How to Keep Building When Life Falls Apart: What Nicole held onto when control shattered.

• How to Set Boundaries in Grief: The rituals and routines that protected her capacity.

• How to Ask for Help (Without Feeling Weak): The community that kept her afloat.

• How to Rebuild Work on Your Terms: From 60-hour weeks to sustainable creative flow.

• How to Redefine Success: Why she stopped measuring growth by speed — and started measuring it by spaciousness.

This episode is a reminder that entrepreneurship isn’t just about scaling. It's about staying human while you do it.

🚀 Ready to put it into action? Get this week’s Growth Playbook — frameworks, templates, and tools to help you build through life’s hardest seasons. 👉 Subscribe: https://substack.com/@shegetsshitdone

🔥 Take the Free Traction Quiz: Feeling stuck or scattered? Discover your next best move to gain traction based on your current stage. 👉 Take the Quiz Here

Meet Dulma Altan, founder, creator, and the woman Forbes calls “the queen of business TikTok.”

In just seven months, she turned a 100-day content experiment into a six-figure creator business—earning brand deals with ByteDance and fintech companies, growing an audience of 30K+, and proving that you don’t need millions of followers to make meaningful money.

What started as a personal challenge to post on TikTok every day became a crash course in building trust, community, and consistent revenue through content. Today, Dulma’s media-driven approach is helping founders reimagine visibility as leverage.

💡 Here’s what you’ll learn in this episode:

• How to Run a 100-Day Content Challenge That Converts: The framework Dulma used to go from zero traction to five-figure brand deals in 7 months.
• How to Find Underplayed Formats That Drive Fast Growth: Her “platform arbitrage” method for spotting trends before they peak.
• How to Test Content Like a Scientist: The 3×3 hypothesis scorecard she uses to know what’s working and why.
• How to Build a Loyal Community That Buys: Why engagement depth beats follower count (and how brands measure it).
• How to Monetize Without the Ick: The two founder frameworks—The Show vs. Chief Evangelist and which one actually drives sales.

🔥 Take the Free Traction Quiz: Discover your next best growth move based on your stage and goals. 👉 ⁠Take the Quiz HERE⁠ https://form.typeform.com/to/j6LscUHF

🚀 Ready to turn this advice into traction?
Get the weekly Growth Playbook that breaks down Dulma’s exact frameworks—plus the editable 100-Day Content Tracker, Hypothesis Scorecard, and KPI Sheets.
👉 Subscribe now: https://substack.com/@shegetsshitdone

🗞️ About Dulma: Seen in The New York Times, Morning Brew, The Information, Glossy, and Insider. Follow her work: beacons.ai/iamdulma

Meet Lexi Grant, founder of They Got Acquired, and Carrie Kerpen, founder of The Whisper Group—two powerhouses helping founders rewrite what success looks like when it’s time to sell.

While the startup world glorifies IPOs and billion-dollar exits, the truth is: less than 1% of companies ever IPO and yet thousands of founders sell their businesses every year for six, seven, or eight figures. Those exits? They can be just as life-changing.

In this episode, Lexi and Carrie break down how they’ve helped founders turn profitable, purpose-driven companies into real paydays.

💡 Here’s what you’ll learn in this episode:

• How to Build to Sell (Even If You’re Not Selling Yet): Why thinking like an acquirer early can 3x your future valuation.
• How to Pick Your Path: The five ways founders actually get acquired—from acqui-hires to employee buyouts—and how to know which one’s right for you.
• How to Make Your Business Buyable: The exact profit, growth, and diversification metrics acquirers use to determine value.
• How to Negotiate (and Actually Get Paid): The earnout traps to avoid and how to structure deals that put real money in your pocket.
• How to Sell on Your Terms: Carrie’s “Why Framework” for aligning your exit with the life you actually want next.

• Access They Got Acquired
• Get your Exit Whisper Score

🚀 Ready to turn this advice into traction? Get our weekly Growth Playbooks — real-world frameworks, templates, and tools to help you scale smarter and faster. 👉 Subscribe now: shegetsshitdone.com/join

🔥 Take the Free Traction Quiz: Feeling stuck or scattered? Discover your next best move to gain traction based on where you are and where you're headed. 👉 ⁠Take the Quiz HERE

Meet Caitlin Bartley, founder of Cred PR, the 7-figure, all-women agency behind some of the biggest thought leadership events in the world.

When Caitlin came back from Australia with no investors, no plan, and no promise of success, she gave herself one challenge: Can I build something sustainable from scratch?

What started as a one-woman operation with a single client turned into 30,000+ events, an 80% referral rate, and a team of 20 women who’ve scaled Cred entirely on systems, focus, and trust.

In this episode, Caitlin opens up about how she bootstrapped her way to freedom, earning her next move instead of raising for it, and why she believes the most powerful growth engines are built on process and people, not pitch decks.

💡 Here’s what you’ll learn in this episode:

• How to Bootstrap Without Burning Out: The financial discipline that turned one client into a 7-figure agency.

• How to Systemize Chaos: The “whiteboard moment” that transformed overwhelm into operational flow.

• How to Find Your Focus: Why doing one thing exceptionally well made Cred irreplaceable.

• How to Build an 80% Referral Engine: The simple rituals that turn great service into predictable growth.

• How to Lead with Radical Transparency: The dashboard practice that makes every team member feel like an owner.

If you’ve ever wondered how to scale a service-based business without losing your soul (or your sanity), this episode is your playbook. Caitlin proves you don’t need to out-raise anyone, you just need to out-care, out-focus, and out-systemize them.

🚀 Want more actionable strategies to scale your business? Sign up for our weekly Growth Playbooks—real-world frameworks and tools to help you scale smarter. 👉 Subscribe Here: shegetsshitdone.com/join

🔥 Take the Free Traction Quiz: Feeling stuck or scattered? Discover your next best move to gain traction based on where you are and where you're headed. 👉 Take the Quiz HERE

Meet Laci Hewett, founder of Saltwater Boys Co., the million-dollar kids’ clothing brand that started with a $200 heat press and a single Facebook post.

Laci wasn’t trying to start a business—she was a hospice nurse on maternity leave, craving a creative outlet after years of burnout. But one T-shirt, made for her sons and shared in a mom group, changed everything. That post sold out in 24 hours, brought in $16K in the first month, and quietly planted the seeds of a seven-figure brand built from her kitchen table.

Four years later, Laci’s turned her side project into a profitable, bootstrapped business loved by families nationwide and stocked by retailers across the country. She didn’t do it with ads or investors—she did it with story, systems, and scrappiness.

In this episode, Laci gets real about what it takes to grow a business between nap times and night shifts, how she scaled without losing her peace, and the systems she built to keep her million-dollar brand running smoothly.

💡 Here’s what you’ll learn in this episode:

• How to Validate Demand Without Ads: The “community-first” launch method that turned $200 into $16K in 30 days.

• How to Turn Lo-Fi Content Into Sales: The behind-the-scenes storytelling that outperformed paid campaigns.

• How to Land 30 Wholesale Accounts in 6 Months: The trade show prep and outreach strategy that works even in 2025.

• How to Fund Growth Without Investors: The revenue-based financing approach that kept her business 100% founder-owned.

• How to Build Systems for Sanity: Her “Fulfillment War Board” that keeps shipping smooth and burnout low.

📄 If you’re ready to go beyond the story and implement the frameworks Laci used to scale from $200 to $1M, subscribe to our Growth Playbooks. You’ll get weekly, actionable frameworks and templates to scale smarter.

👉 Join the Growth Playbooks: shegetsshitdone.com/join

🚀 Want to Get Sh!t Done in Your Business? Start Here:

• 🧭 Take the Free Traction Quiz: Feeling stuck or scattered? Discover your next best move to gain traction based on where you are and where you're headed.👉 ⁠Take the Quiz HERE⁠
• 📊 Use Our Free Traction Tracker: Create your quarterly growth plan with our proven frameworks, KPI templates, and expert strategy guides. 👉 ⁠Download the Tracker HERE⁠

🔥 Work With Us: Get Hands-On Support to Hit Your Goals

• 💼 The Get Sh!t Done Business Growth Community: Join a results-driven founder community focused on scaling with support, strategy, and accountability. 👉 ⁠Join the Membership HERE⁠
• 📈 Revenue PATH Program (4-Week Sprint) Build a custom revenue roadmap, master sales strategies, and start generating real traction, fast. 👉 ⁠Join a Growth Sprint HERE⁠

Meet Tracy Lawrence, founder of Chewse, the catering marketplace she scaled from a Word Doc MVP and $10 eFax line to $20M+ in revenue, 300 employees, and $40M raised.

While most founders obsess over tech and funnels, Tracy built Chewse by doing the unscalable—running her first 100 orders manually, walking into restaurants cold, and building trust one relationship at a time. But scaling fast came with a cost: burnout, a failed Series C, and the hardest decision of all—knowing when to let go.

In this episode, Tracy breaks down how she validated demand without tech, scaled a marketplace across multiple cities, built a “love culture” that fueled retention, and what it really looks like to grieve the business you built.

💡 Here’s what you’ll learn in this episode:

• How to Validate Demand Before You Build Tech: Why Tracy ran her first 100 orders manually and why manual = insight engine.

• The 5 Experiments That Scaled to $20M+: Scrappy tests that compounded into multimillion-dollar growth.

• How to Balance Supply + Demand in a Marketplace: Why every city needs a tailored formula, not a copy-paste model.

• The “Love Culture” Framework for Teams: How Chewse scaled to 300 employees without losing its soul.

• How to Recognize Burnout + Know When to Let Go: Why resentment is the red flag founders can’t ignore.

📄 If you’re ready to activate AND incorporate the learnings from each episode with the tools and templates you can implement to get it done, subscribe to our Growth Playbooks for weekly, actionable frameworks and strategies to help you scale smarter—no fluff, just results.

👉 Join the Growth Playbooks: ⁠shegetsshitdone.com/join⁠

🚀 Want to Get Sh!t Done in Your Business? Start Here:

• 🧭 Take the Free Traction Quiz: Feeling stuck or scattered? Discover your next best move to gain traction based on where you are and where you're headed.👉 ⁠Take the Quiz HERE⁠
• 📊 Use Our Free Traction Tracker: Create your quarterly growth plan with our proven frameworks, KPI templates, and expert strategy guides. 👉 ⁠Download the Tracker HERE⁠

🔥 Work With Us: Get Hands-On Support to Hit Your Goals

• 💼 The Get Sh!t Done Business Growth Community: Join a results-driven founder community focused on scaling with support, strategy, and accountability. 👉 ⁠Join the Membership HERE⁠
• 📈 Revenue PATH Program (4-Week Sprint) Build a custom revenue roadmap, master sales strategies, and start generating real traction, fast. 👉 ⁠Join a Growth Sprint HERE⁠

Meet Megan French Dunbar and Helena Fougner - two serial entrepreneurs who’ve raised millions, coached founders through the toughest fundraising climates, and are breaking the silence on a topic too many founders whisper about: sexual harassment while fundraising.

From being propositioned at investor dinners to boundary-testing “meetings” that were never about business, Megan and Helena share the real, raw stories that derail pitches, drain confidence, and add an invisible tax to raising capital as a woman founder. But they don’t just share the problem—they lay out frameworks, scripts, and strategies to protect yourself and call out what the startup ecosystem must do to create accountability.

💡 Here’s what you’ll learn in this episode:

• How to Spot Red Flags Before They Escalate: Why your intuition is data and how to act on it in real time.

• How to Set Boundaries That Protect You: The exact Meeting Safety Checklist you can copy and paste into invites and emails.

• How to Build Pipeline Armor: Helena’s process for running 20–40 meetings in 2 weeks so no single investor holds power over your round.

• How to Use Scripts When You Freeze: 5 ready-to-use lines that shut down comments and give you an exit.

• What the Ecosystem Must Own: Why it’s not on founders to fix this—and how investors, LPs, and accelerators must step up.

  
  

ACCESS HOW TO PREVENT SEXUAL HARASSMENT WHILE FUNDRAISING GUIDE HERE

If you are anyone you know has been sexually harassed or assaulted and needs support:

• RAINN
• Open Path Collective Therapy
• NSVRC

From Meghan & Helena:

• Inside The Round Podcast
• This Isn't Working: How Working Women Can Overcome Stress, Guilt, and Overload to Find True Success 

📄 If you’re ready to activate AND incorporate the learnings from each episode with the tools and templates you can implement to get it done, subscribe to our Growth Playbooks for weekly, actionable frameworks and strategies to help you scale smarter—no fluff, just results.

👉 Join the Growth Playbooks: ⁠shegetsshitdone.com/join⁠

🚀 Want to Get Sh!t Done in Your Business? Start Here:

• 🧭 Take the Free Traction Quiz: Feeling stuck or scattered? Discover your next best move to gain traction based on where you are and where you're headed.👉 ⁠Take the Quiz HERE⁠
• 📊 Use Our Free Traction Tracker: Create your quarterly growth plan with our proven frameworks, KPI templates, and expert strategy guides. 👉 ⁠Download the Tracker HERE⁠

🔥 Work With Us: Get Hands-On Support to Hit Your Goals

• 💼 The Get Sh!t Done Business Growth Community: Join a results-driven founder community focused on scaling with support, strategy, and accountability. 👉 ⁠Join the Membership HERE⁠
• 📈 Revenue PATH Program (4-Week Sprint) Build a custom revenue roadmap, master sales strategies, and start generating real traction, fast. 👉 ⁠Join a Growth Sprint HERE⁠

Meet Nicole Vasquez, serial entrepreneur, connector, and co-founder of Momentum by Design. Nicole has built and sold multiple businesses, from coworking spaces to global tech platforms, all powered by one thing: her network.

While many founders burn themselves out on cold outreach and ads, Nicole built a business flywheel by nurturing authentic relationships that led to sales, partnerships, and high-value opportunities. From casual connections that turned into game-changing deals, to systems that keep her top of mind with the right people, Nicole proves that your network isn’t just “nice to have”, it’s your most underutilized growth channel.

In this episode, Nicole breaks down how to shift your mindset around networking, organize and audit your connections for maximum ROI, and build a relationship-driven flywheel that creates opportunities on repeat.

💡 Here’s what you’ll learn in this episode:

• How to Reframe Networking So It Works for You: Why it’s not about being extroverted, and how to make it feel natural.

• How to Audit Your Network With Nicole’s 3-Bucket Framework: The simple system to uncover hidden opportunities in your connections.

• How to Stay Relevant Without Burning Out: Practical ways to nurture relationships consistently while running your business.

• How to Ask Without Being Awkward: The exact email template Nicole uses to get responses.

• How to Build a Networking Flywheel That Runs Itself: The system that keeps opportunities flowing without constant outreach.

📄 If you’re ready to activate AND incorporate the learnings from each episode with the tools and templates you can implement to get it done, subscribe to our Growth Playbooks for weekly, actionable frameworks and strategies to help you scale smarter—no fluff, just results. 👉 Join the Growth Playbooks: shegetsshitdone.com/join

🚀 Want to Get Sh!t Done in Your Business? Start Here:

• 🧭 Take the Free Traction Quiz: Feeling stuck or scattered? Discover your next best move to gain traction based on where you are and where you're headed.👉 ⁠Take the Quiz HERE⁠
• 📊 Use Our Free Traction Tracker: Create your quarterly growth plan with our proven frameworks, KPI templates, and expert strategy guides. 👉 ⁠Download the Tracker HERE⁠

🔥 Work With Us: Get Hands-On Support to Hit Your Goals

• 💼 The Get Sh!t Done Business Growth Community: Join a results-driven founder community focused on scaling with support, strategy, and accountability. 👉 ⁠Join the Membership HERE⁠
• 📈 Revenue PATH Program (4-Week Sprint) Build a custom revenue roadmap, master sales strategies, and start generating real traction, fast. 👉 ⁠Join a Growth Sprint HERE⁠

Meet Lizmarie Oliveras, my first co-founder EVER.

We didn’t just start a company together, we built a vision from scratch. We were scrappy, driven, and 100% convinced of our vision.

But here’s the thing no one tells you: building a business together is one challenge, but building a partnership that can survive growth, personal changes, and different visions for the future? That’s a whole different game. We hit a point where it was clear - we wanted different things, and pretending otherwise was only going to hurt the business we’d poured ourselves into.

But somewhere along the way, the cracks started showing. Disagreements turned into silence. Trust eroded. Eventually, it didn’t just end, it ended in flames. The kind of split that leaves you questioning everything.

For years, we didn’t talk. But time has a way of softening edges. We found our way back - not as co-founders, but as friends. And with distance, we saw the lessons buried in the wreckage: how we could have built a better foundation, how to spot the signs sooner, and how to end things in a way that doesn’t torch everything in sight.

💡 Here’s what you’ll learn in this episode:

• How to Define Your Lanes Early: The Owner Matrix method for clarifying decision-makers, avoiding turf wars, and keeping the business moving.

• How to Align on Vision Before It’s Too Late: The 1-Page Vision Doc that keeps you and your co-founder rowing in the same direction—even in rough waters.

• How to Spot the Signs It’s Time to Move On: The Founder Alignment Audit that makes hard conversations easier (and less personal).

• How to Break Up Without Breaking Your Business: The Exit Framework for leaving with relationships and reputation intact.

• How to Preserve Momentum Post-Breakup: Strategies for redistributing responsibilities, communicating with the team, and keeping customers confident.

📄 If you’re ready to activate AND incorporate the learnings from each episode with the tools and templates you can implement to get it done, subscribe to our Growth Playbooks for weekly, actionable frameworks and strategies to help you scale smarter—no fluff, just results. 👉 Join the Growth Playbooks: shegetsshitdone.com/join

🚀 Want to Get Sh!t Done in Your Business? Start Here:

• 🧭 Take the Free Traction Quiz: Feeling stuck or scattered? Discover your next best move to gain traction based on where you are and where you're headed.👉 ⁠Take the Quiz HERE⁠
• 📊 Use Our Free Traction Tracker: Create your quarterly growth plan with our proven frameworks, KPI templates, and expert strategy guides. 👉 ⁠Download the Tracker HERE⁠

🔥 Work With Us: Get Hands-On Support to Hit Your Goals

• 💼 The Get Sh!t Done Business Growth Community: Join a results-driven founder community focused on scaling with support, strategy, and accountability. 👉 ⁠Join the Membership HERE⁠
• 📈 Revenue PATH Program (4-Week Sprint) Build a custom revenue roadmap, master sales strategies, and start generating real traction, fast. 👉 ⁠Join a Growth Sprint HERE⁠