Marketing with Purpose

43. Managing Board & Volunteers for a Successful Year End Giving Campaign with Debbie DiVirgilio


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This year while planning my year end fundraising training workshop, I had multiple people mention they wanted to learn more about steering their teams. they said they often feel they're on a team of one, meaning all by themselves trying to get it done.
I've managed a lot of people since starting my business in 2005, but they were all were paid employees, and for a reason: it's a lot easier to manage people who depend on you to make a living than board members or volunteers, who don't get paid for their services.
I called upon Debbie DiVirgilio for outside expertise. Debbie helps nonprofit organizations with broken boards patch them back together so they can be a cohesive unit that supports you once again.
In this episode, she explains to us:
The role your board members and volunteers should play in your year-end fundraiser.
How to reset their expectations to get the most out of your efforts.
Ways to deal with board members and volunteers who aren't comfortable asking for money.
How to avoid getting stuck in perpetual planning mode from the get-go, and how to get unstuck if you do find yourself there.
...more
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