In this episode of Aesthetically Speaking, Rebecca explores the value and ROI (return on investment) of strategic branding for coaches and businesses. She delves into the basic principles of branding and its influence on a business's success, shedding light on the tangible benefits of a well-crafted brand. Rebecca offers insights into when to invest in one's brand and the transformative power it holds. With compelling data and compelling examples, she makes a strong case for the long-term value of branding beyond just monetary returns. Tune in for a thought-provoking and insightful discussion on the immeasurable ROI of a strong brand.