Online People Talking with Jen Barkan

#43: What's Overbuilt, Underused, and Your Secret Weapon?


Listen Later

It’s a special crossover episode of Market Proof Marketing and Online People Talking - and a pod reunion years in the making. Mike, Jen, and Kevin come together to talk about a topic they’ve each lived in, coached through, and lost sleep over: the CRM.



From common breakdowns to behind-the-scenes fixes, they lay out what’s not working, what builders keep getting wrong, and how Do You Convert is quietly changing the game for teams who are ready to make their CRM actually work.



Adoption Is a Culture, Not a Checklist


  • If leadership doesn’t log in, the team won’t either
  • Online Sales lives in it, so why aren't we designing for them?



Stop Blaming the Tool


  • Overbuilt systems collapse when one person leaves
  • Bad CRM = bad data = bad decisions = marketing waste



Affordable Expertise To Unlock Your CRM Potential


  • Partner with DYC on your CRM needs for as low as $595 a month
  • Work with the software you already use - Lasso, HubSpot or Salesforce
  • Build a CRM your team will actually use, with expert guidance and support


Listen now. Then go fix your CRM.


Next Steps


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Online People Talking with Jen BarkanBy Jen Barkan

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