Marketing with Purpose

44. Getting Started & Supporting Peer-to-Peer Fundraisers with Robin Peeples


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We've heard so many questions about peer-to-peer fundraising over the years, from "What is it?" to "Why would I do it?" to "How would I do it?" If you're not sure if peer-to-peer is right for you, or if you're looking for ways to make it more successful for your campaign, you're in the right place.

In this episode, we have an expert with us to provide the answers to those questions. Robin Peeples, National Director of Peer-to-Peer Fundraising at Wounded Warrior Project, joins us to share:

  • What peer-to-peer fundraising is
  • Whether or not your peer-to-peer fundraising campaign needs a theme
  • The role peer-to-peer fundraising plays in your overall giving campaign.
  • Advice on how to get started as a small organization.
  • How she works in her role to support her fundraisers.
  • For a fully-formatted article version of this podcast, head over to our website: https://mayecreate.com/blog/getting-started-supporting-peer-to-peer-fundraisers-with-robin-peeples/

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