The Private Practice Academy Podcast

44. Why You SHOULDN’T See ‘Everyone’ in Your Practice


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“You need a niche!”

It’s the statement that many psychologists don’t want to hear, because they believe that it will make it harder to find clients. Today, I’m busting that myth, as I believe all private practice owners need to find their niche!

In this episode, I’ll share:

  • What does nicheing actually mean?
  • Why psychologists are often scared to niche
  • What a niche is vs. what it’s not
  • How finding your niche helps with GP referrals

Find out how to work with me: https://www.privatepracticeacademy.com.au/services

FREE content ideas for psychologists: https://www.privatepracticeacademy.com.au/content-ideas

Send me a DM @kerstin_anderson_ridge: https://www.instagram.com/kerstin_anderson_ridge

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The Private Practice Academy PodcastBy Kerstin Anderson-Ridge