That Entrepreneur Show

#442: The Sustainable Switch with Greenbriar Market


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From pandemic reflection to eco-entrepreneurs, Mat Beaudoin and Shawn Kearns of Greenbriar Market + Refillery are redefining sustainable shopping. 

Frustrated by the lack of truly sustainable options, they launched an online store in 2021, vetting every product for eco-friendliness and effectiveness. 

Their passion and complementary skills—Shawn's retail expertise and Mat's financial acumen—fueled rapid growth, leading to a physical store in Calgary and now a second location. 

We’ll explore their transition from online to brick-and-mortar, the cost-saving benefits of refilling, and how they balance their 'why' with their lives. They also discuss:

💡  Vetting brands and suppliers

🌍  Commercial real estate search and experiences 

📈  Entering a second business sector 

"What happens when passion meets practicality? Join us to learn how they’re building a community around conscious consumption. 

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That Entrepreneur ShowBy Vincent A. Lanci

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