DO AS I SAY

45: Building great product teams (with Umberto Anderle)


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Buy my game! I create a game from the ground up specifically for founders đŸ€Ż it's called Pitch Please and I genuinely love playing it!

Prepare to hustle your way to the top in this cutthroat pitching showdown. Convince, charm, and con your way into the hearts and wallets of your competitors. Get ready to play the ultimate game of selling your soul for success.

The game is simple. Each round, every player matches a customer card with a product card and pitches the most absurd business they can imagine. The funniest and unequivocally worst idea wins.

⁠https://pitchpleasegame.com⁠


THE GUEST

Umberto Anderle is the co-founder of HowdyGo, a platform that enables SaaS companies to build interactive product demos and share them with prospects, making the sales process smoother and more engaging. Before this, Umberto was the first product hire at Bibliu, a rapidly growing edtech company, where he self-taught his way to the head of product role, leading the team as the company scaled through multiple rounds of funding. With his incredible background, Umberto brings real experience to building product teams and managing growth in fast-paced environments.


THE QUESTIONS

🔍 How do I build and lead a product team while scaling?Start by aligning your product strategy with the company’s vision, ensuring everyone in the team understands it. Then, repeat it so often that it becomes second nature, helping everyone stay focused on the same goals.


💡 How do I get over the fear of launching a product?Failure is part of the process—what matters is launching, learning, and iterating. Your first version won’t be perfect, but getting real user feedback is what will make it great.


🔄 Why is estimating product development timelines so hard?It’s difficult because large projects hide complexity, but breaking them into smaller chunks makes estimation much easier. Stick to timelines by cutting scope, not stretching time, and focus on delivering value incrementally.


THE SHOW

DO AS I SAY is an advice show about the real problems in startups.


Connect with Umberto Anderle:

LinkedIn: https://www.linkedin.com/in/uanderle/

HowdyGo: https://www.howdygo.com/


Connect with Joel Di Trapani:

YouTube: https://youtube.com/@joelditrapani

Spotify: https://open.spotify.com/show/5CVikUi4KcITAB4F15n5tZ

LinkedIn: https://www.linkedin.com/in/joel-ditrapani/

Calendar: https://cal.com/joelditrapani

Website: https://joelditrapani.com/

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DO AS I SAYBy Joel Di Trapani

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