Join Pierce Ujjainwalla as he welcomes the legendary Mark Organ to the Unsubscribed! Podcast. Mark is a serial entrepreneur who has founded multiple companies including MarTech successes: Eloqua and Influitive.

Eloqua was a game-changing company that invented what is now known as the Marketing Automation space which spawned competitors like HubSpot, Marketo and Pardot. Mark sold Eloqua for a whopping $871M to software giant Oracle. 

In this rare interview, Mark discusses his roots as an entrepreneur, how he started his first company and where he got the idea for Eloqua. He reveals the essential skills for being a successful entrepreneur and some of the biggest mistakes he made.

Tune into this episode to learn about being an entrepreneur, how to align a leadership team, and a behind the scenes look at what it took to build 2 category defining products.