Tune in as I sit down with Don Le, Marketing Automation Lead at Meta. Don shares his story from starting as a telemarketer to now leading innovation at one of the world’s most influential tech companies. We cover a lot of ground:

Teaser: documentation and strong first impressions will go a long way!

Listen in as I talk to AJ Bruno, the Founder & CEO of QuotaPath, a sales commission platform that helps companies streamline and manage their sales compensation. AJ shares how he started and sold his first company, TrendKite, for $225M to Cision and then how he started QuotaPath immediately afterwards. He reveals his secrets on growing ARR from $0-$25M in less than 4 years and the biggest challenges he learned from running his first company. We also discuss sales compensation plans, building remote work culture and he shares some killer advice he got from his dad. 

Meghan Mayday is the head of Marketing Infrastructure and Automation at Google Cloud where she manages the production of thousands of global Marketing programs a year.

Listen to her story of moving to San Francisco to find a job in technology, and how she moved up the corporate ladder to be a leader at one of the largest marketing operations teams in the world.

In this episode, Meghan shares her secrets on creating emails and landing pages in the enterprise, tips on how to be a great leader and how she is using AI.

This week I had Cody Ruberto, CEO & Founder of U-Ride on the show. He’s got an amazing story about being a professional soccer player and then starting U-Ride, which is a ridesharing company that operates in underserved communities.

He talks about what it took to be a professional soccer player, and then getting injured in his first month of playing. He visited 19 different doctors around the world, many of whom said he would never play again, and got 6 surgeries and finally made it back. From there he started U-Ride in Thunder Bay to help people get home safely at the end of the night.

It is an amazing story to hear how someone started a company with $3,000 that would compete against Uber & Lyft (who have raised $30B, collectively). U-Ride now does 1 million rides per year across 15 different cities in Canada.

In this episode of Unsubscribed! hear from Rod Cherkas, Founder and CEO of HelloCCO and Author of the Chief Customer Officer Playbook. Learn about:

In this episode of Unsubscribed! hear from Jay Schwedelson, Founder of SubjectLine.com, Founder of GURU Events and President and CEO of Outcome Media. Learn about:

Paul has been in the Marketing Operations since day 1. He’s seen it all from his experience working at Marketo, Adobe, Salesforce and Slack.

Fun fact: Paul led the team that built Adobe’s Marketo instance! Paul discusses how he views Marketing Operations role in the creation of emails and landing pages and how they tackled this at Onetrust.

He dives into what he sees as the future of building digital assets with AI and how Marketers should be preparing.

Paul gives advice to Marketing Operations professionals looking to advance their career and build a personal brand around marketing technology.

Join Pierce Ujjainwalla as he welcomes the legendary Mark Organ to the Unsubscribed! Podcast. Mark is a serial entrepreneur who has founded multiple companies including MarTech successes: Eloqua and Influitive.

Eloqua was a game-changing company that invented what is now known as the Marketing Automation space which spawned competitors like HubSpot, Marketo and Pardot. Mark sold Eloqua for a whopping $871M to software giant Oracle. 

In this rare interview, Mark discusses his roots as an entrepreneur, how he started his first company and where he got the idea for Eloqua. He reveals the essential skills for being a successful entrepreneur and some of the biggest mistakes he made.

Tune into this episode to learn about being an entrepreneur, how to align a leadership team, and a behind the scenes look at what it took to build 2 category defining products.

Join Pierce Ujjainwalla as he welcomes Hilary Headlee to the Unsubscribed! Podcast. With over 20 years of Go to Market Operating experience in both B2B and B2C sales, Hilary is truly an expert in versatility. She is currently the EVP of Sales and Customer Success at Insight Partners and has held many executive positions across a variety of industries. She is passionate about her team's success and has many insights on all things leadership and sales. Want to see how she’s learned to thrive in sales operations and how she leads her teams to reach their full potential? Check out the full conversation here.

In this episode, you’ll learn:

1) The ways Hilary has seen sales operations shift and expand over the past 20 years.

2) How to hone great leadership skills and push your team to be their best.

3) Making the most of your tech stack.

Join Pierce Ujjainwalla as he welcomes Mychelle Mollot to the Unsubscribed! Podcast. With over 25 years marketing experience, Mychelle is a true master of her craft, someone who’s ascended to the highest levels in marketing. Right now, she’s Chief Marketing Officer (CMO) at Solace – a position she’s previously held in both large established companies and small, exciting startups. At Solace, a real-time event streaming company, Mychelle is responsible for every aspect of marketing strategy and operations. So what are some of the secrets behind her success? Listen to the full podcast to uncover Mychelle’s sage advice for becoming a CMO.

In this episode, you’ll learn:

1) About Mychelle’s career path from gold mining to marketing.

2) How lateral moves are important for advancing your marketing career.

3) What a typical day looks like for a CMO and what the role is really about.