Pierce is joined by Daniel Drolet, a previous journalist for national news agencies and major daily newspapers. Today, he’s a communications consultant, where he writes speeches and communications materials for business leaders. During their conversation, Pierce and Daniel talk about writing, finding the right writer for your team, and the value of this undervalued skill. They also discuss how the journalism space has changed and how it’s more important than ever for people to be critical about the sources they’re getting information from.

One of the questions at the heart of this conversation: what makes for good writing? Daniel explores the different elements that marketers can evaluate as they’re choosing the right writer for their team and shares his views on why good writing is so hard to spot.

Mike Rizzo, founder of the 2,000-member MO Pros community, joins Pierce to talk about how important it's been for him to engage with other marketing ops professionals at various stages of their careers. Together, they talk about how isolating it can be to work in marketing ops, especially when no one else at your organization speaks your language.

The thing that inspires Mike to keep growing MO Pros? The people that make the community. They’re the ones that make the spaces he’s created what they are: a valuable resource for marketing ops professionals that are just getting started or expanding their knowledge after years in the industry. Join them as they talk about this and so much more.

In his 30 years in the business, Jay Baer has seen it all, and he loves sharing his stories with others. In our latest episode, he joins Pierce to talk about the value of building great customer experiences, personal branding, and his love for good tequila.

The biggest learning from this episode? A talk trigger can be an instrumental and inexpensive piece of your marketing toolkit. Join Jay and Pierce to learn more about what this is and why you should consider implementing it.

Pierce is joined by 2XMarketo Champion and Kniva Ltd. founder Warren Stokes. Join them as they discuss what Warren has learned over the course of his career, how email marketers can find the balance between quantity and quality, and the future outlook for email.

The big question in this episode: is creativity in marketing dying? Warren shares his perspectives on how automation is impacting creative processes, and how marketers will need to adjust.

In this episode, Pierce is joined by consultant, executive, entrepreneur, and volunteer Alex Dorward. What makes Alex so fascinating is that over the past year, he’s been completing a different challenging physical and/or mental feat every month to help raise awareness and money for charities. Alex has collected his lessons learned from his own business and his feats to give you incredibly unique marketing insights, tips and trends. You don’t want to miss this one.

Pierce is joined by Amazon Web Services’ global marketing operations manager, Darrell Alfonso. Listen in as they discuss productivity at Amazon, scaling marketing ops teams, customer-centric campaigns, and building your personal brand on social media.

The big question in this episode: is email marketing dead? Darrell shares with us his analysis on certain parts of email marketing that are evolving to better serve customers.

Capgemini’s Jomar Ebalida stops by the Unsubscribed! podcast to talk with Pierce about centralized and decentralized marketing. As a Revenue Technology Architect, Jomar has vast experience in the marketing operations world and isn’t afraid to experiment with new technology that could help him and his team be more efficient. Which platform do you think Jomar prefers, Pardot or Marketo?  Check out today’s episode to find out which is his favourite platform and what its advantages are.

Scott Thorburn, senior director at Qlik, joins Pierce to chat about marketing attribution, the advantages of online events, and the pros and cons of working at startups as opposed to big enterprises. Throughout this episode, Scott shares which marketing trends will never go out of style, as well as the ones he’d unsubscribe from.

From coding to outbound strategies, here’s the story of how one marketer has navigated email marketing from its beginnings through the pandemic. Check out today’s episode with Nathan Fehler.

On this episode of the Unsubscribed! podcast Pierce sits down with Ann Handley, a Wall Street Journal bestselling author and Chief Content Officer at MarketingProfs. Ann shares how she makes time to create great content and breaks down key ingredients to keeping an audience engaged during a virtual event.

Bonus: Ann tells us more about her journey as a public speaker and shares key things to think about before writing a book!

This episode of the Unsubscribed! podcast is jam packed with tons of great advice from Ann. You’re not going to want to miss this one!