Sean & Rob discuss some of the ways you can use Twitter Ads to reach your audience and make your social media marketing more effective.

We always tend to look at Twitter as the marketing channel that business can leverage for free. But with the vast amount of content now being distributed through Twitter it's becoming tougher to get noticed.

Sometimes it may be more effective to set a budget and use the targeting features that Twitter has to offer with its paid advertising tools.

Rob also has a free guide to Twitter Ads you can get here.