In this snapshots episode, we are covering a question that was submitted by quite a few of you and that was how to lead a discovery call. Discovery calls have the ability to make or break your sales process, so I understand why so many of you asked this question.

By the time a client gets to the point of inquiring with you and booking a discovery call with you, they are in that second phase of the marketing funnel, so this call really is the final step before a couple gets to the third phase, which is hiring you.

We are diving into why discovery calls matter in the first place, how I view discovery calls, how I remain the leader of the conversation during those calls, and how I measure the success of a discovery call.

In this episode, we cover:

• Why discovery calls matter in the first place
• How to remain the leader of the conversation
• The 3 pillars to remain the leader - Connection, Communication, Confidence
• My favorite question to ask during a discovery call
• How to measure success during your discovery calls

SHOW NOTES: https://clairehunt.co/blog/how-i-lead-a-discovery-call-as-a-photographer/

RESOURCES MENTIONED IN THIS EPISODE:

• Book It Mentorship Program

• Discovery Call Template - Get 10% off with the code PODSQUAD

• Episode 14 - How Client Experience Could Be Impacting Your Inquiries and Bookings

• Submit your questions for the next Snapshots episode

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