Welcome to the latest episode of Marketing on Mars!

In this episode, we are thrilled to have Susan Beermann, the Chief Marketing Officer of Content Stack, as our special guest.

Susan shares her thoughts on remote working and how it has impacted her team's productivity and collaboration. She also talks about how Content Stack managed to raise an impressive $169 million and their top marketing channels that have helped them grow.

Susan delves into the importance of having a well-defined Ideal Customer Profile (ICP) and Go-To-Market (GTM) strategy, and how these have helped Content Stack reach and engage with their target audience effectively.

Data plays a crucial role in marketing, and Susan explains how Content Stack utilizes data to make informed decisions and drive their marketing campaigns.

But the highlight of the episode has to be when Susan took on the challenge of answering four controversial questions and took four shots of hot sauce in the process!

If you're looking for insights into marketing strategies, remote working, and the importance of data, then you won't want to miss this episode of Marketing on Mars with Susan Beermann.

Tune in now!
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Contentstack has achieved the industry’s highest customer satisfaction rating.

Check out Contentstack: https://www.contentstack.com
Connect with Susan Beermann: https://www.linkedin.com/in/susancbeermann/

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Marketing on Mars is a podcast that brings unfiltered insights from the marketing world.

Every week, we conduct interviews with marketing experts who have worked in the field. They tell us how they got started in marketing and offer suggestions for others looking to enter the field.

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